App Analytics Market

Company Headquarters: US Founded: 1982 Workforce: ~17,973 Company Working: Adobe is globally recognized as a software company that is engaged in providing a range of products and services used by professionals, online merchants, application developers, and others. Adobe operates through three segments namely digital media, digital marketing, and print and publishing. The company sells and trades its products and services directly to enterprises through its sales channels and to end users through application stores. The digital marketing segment comprises digital advertising and marketing solutions and services. Adobe Systems Inc. develops and markets computer software and operates in digital media, digital marketing, and print and publishing segments. The company markets Adobe Connect, a virtual classroom solution through its publishing segment. Products and solutions offered by Adobe Systems are used by large-, small- and medium-sized businesses and end consumers for creating, managing, and delivering engaging content & experiences across personal computers, smartphones, tablets, and other devices. The products offered by the company are Photoshop, Creative Cloud, Lightroom, Illustrator, InDesign, Adobe XD, Animate, Dreamweaver, Lightroom Classic, and Story Plus among others. The company also provides marketing & analytical solutions such as content management, email marketing, personalization, analytics, advertising, and data management platform. Adobe Systems offers its solutions to media and entertainment, travel and hospitality, retail, telecommunications, high tech, government, and financial sectors. The company markets its products and services via websites, sales force, and field offices, distributor network, value-added resellers (VARs), independent software vendors, system integrators, retailers, software developers, and original equipment manufacturers. Adobe Systems operates in the Americas, Europe, Middle East and Africa (EMEA), and Asia-Pacific (APAC).

Company Headquarters: US Founded: 1998 Workforce: ~118,899 Company Working: Google LLC. (Google) is a multinational enterprise initially incorporated as a privately held company. Later in 2004, the company announced its first public offering. It is known to build technology products and provide services to organize information. The company offers managed services in work and productivity, scheduling and time management, instant messaging and video chats, language translation, mapping, video sharing, note-taking, and photo organizing and editing through various applications. Google offers google search, google now, AdWords, Adsense, double click ad exchange, adexchange, and AdMob. AdMob is a mobile advertising network that enables app developers to monetize and promote their mobile and tablet apps using ads. Google has approximately 16 data centers across the globe. The company operates in Europe, the Middle East & Africa, Asia-Pacific, and the Americas. The company's expertise lies in search engines, ads, mobile, android, online video, apps, machine learning, and virtual reality. Furthermore, the company offers google assistant, a worldwide popular voice assistant platform, which is now available in more than 90 countries, the google assistant now helps more than 500 million people every month to get things done across smart speakers & smart Displays, TVs, phones, cars and more.

Company Headquarters: US Founded: 1994 Workforce: ~5,66,000 Company Overview: Amazon is an American cloud computing and e-commerce company and the largest internet retailer in the world in terms of sales and market capitalization. The company operates through three segments: North America, International, and Amazon Web Services (AWS). Operating in North America and international markets, Amazon offers services through its websites and enables app developers, authors, filmmakers to publish and sell content via its branded websites. The international segment primarily consists of retail sales of consumer products and subscriptions through focused websites. The Amazon Web Services segment consists of sales of computing, storage, database, and other service offerings for start-ups, enterprises, government agencies, and academic institutions. AWS cloud provides networking & databases, storage options, and computing power infrastructure services. AWS announced more than 1400 services and features including Amazon SageMaker that can be used by the developers to build sophisticated machine learning models. AWS is one of the subsidiaries of Amazon.com, Inc. Few other subsidiaries of Amazon.com, Inc. are Audible, Zappos, Amazon Books, and Alexa Internet.

Company Headquarters: US Founded: 1911 Workforce: ~2,82,100 Company Working: IBM Corporation is a global provider of integrated business solutions and services. Its Cloud & Cognitive Software division provides software for vertical and domain-specific solutions in a variety of application areas, as well as customer information control system and storage, analytics, and integration software solutions to support client mission on-premises workloads in the banking, airline, and retail industries. It also provides middleware and data platform software, such as Red Hat, which allows clients to run hybrid multi-cloud environments; cloud paks, WebSphere distributed, and analytics platform software, such as DB2 distributed, information integration, and enterprise content management; and IoT, blockchain, and AI/Watson platforms. Business consulting services, packaged software system integration, application management, maintenance, and support services, and finance, procurement, talent and engagement, and industry-specific business process outsourcing services are all available through the company's global business services segment. IT infrastructure and platform services are provided by the company's global technology services business, as well as project, managed, outsourcing, and cloud-delivered services for enterprise IT infrastructure environments and IT infrastructure support services. The cognitive solutions segment offers a cognitive computing platform called Watson, which interacts in natural language, processes big data, and learns from interactions with people and computers. This segment also provides data and analytics solutions, data management platforms, cloud data services, enterprise social software, and transaction processing software that run mission-critical systems in the banking, airline, and retail industries. IBM provides speech recognition products using computer hardware and software-based techniques to identify and process the human voice and convert the spoken words into computer text. Furthermore, the company is also investing heavily in designing and developing automatic speech recognition technology-based products, which are capable of authenticating users via their voice and performing an action based on the instructions defined by the human.

Company Headquarter: US Founded: 2012 Workforce: Approx.50 Company Working: Appsee provides mobile app teams with an app analytics platform that provides an in-depth analysis of user behavior which lets them enhance their app experiences for users. Appsee’s platform includes product teams with qualitative app analytics with all key metrics like DAU, CR, crash rates and real-time insights on user behavior. Appsee’s platform features include User Recordings, Touch Heatmaps, Realtime In-App Analytics, Conversion Funnels, Automatic Event Tagging, Action Cohorts, Crash Reporting & Videos, Realtime Alerts, Retention Analytics, User Flows, Navigation Paths, and Remote Configuration. Appsee provides solutions to a wide range of industries including travel &transport, e-commerce, education, food & drinks, gaming and entertainment among others. Appsee’s major customers include eBay, AVIS, AIG, Samsung, Virgin, and Nextel. Appsee is a privately-owned company with its only office is in New York. Appsee’s investors include GIZA VC and FLINT CAPITAL.

Company Headquarter: US Founded: 2012 Workforce: Approx. 100 Company Working: Amplitude provides companies with a behavioral platform that provides them with powerful analytics for deep and actionable insights on their product’s 360-degree customer experience. Along with the platform, Amplitude provides companies with additional customization features which include Taxonomy, Insights, Portfolio Scale, Accounts and Query. Amplitude allows product developers to set product strategy, improve user engagement, optimize conversion and drive retention by providing them with necessary user metrics. Amplitude is a privately-owned company which has its offices located in four cities including San Francisco, New York, Amsterdam, and Austin. Amplitude has a customer base of over 12000 companies and has managed to reach over 180 countries with its platform. Amplitude boosts a less than 0.7 seconds median query response time and has tracked over 7 trillion user actions. Amplitude customers include Microsoft, PayPal, Under Armour, HubSpot, Autodesk, Booking.com, and Twitter.