Europe Gluten-free Beer Market, 2016-2027, By Country

Growth Outlook

• The free Beer Market, 2016-2027, By Country portion of the Europe Gluten market is on a steady long-term growth path. Segment value stands at roughly USD 460 Mn in 2026 and is projected to reach USD 538 Mn by 2027 — a gain of about 17% over the forecast period, translating to a CAGR in the double digits.
• Europe has been facing a rising demand for gluten-free products in recent years, and beer is no exception. Gluten-free beer has become increasingly popular in the European market, with more and more consumers opting for these products due to health concerns, lifestyle choices, and dietary restrictions.
• What the regional split looks like (2026): Rest of Europe leads, holding roughly 31% of segment value — the single largest regional share. Germany is the second-largest contributor. U.K, France, Italy and Spain make up the remainder, in descending order.
• By 2027, Rest of Europe alone is expected to reach USD 168 Mn, with Germany at USD 120 Mn.

Market Dynamics

Europe has been facing a rising demand for gluten-free products in recent years, and beer is no exception. Gluten-free beer has become increasingly popular in the European market, with more and more consumers opting for these products due to health concerns, lifestyle choices, and dietary restrictions. This has resulted in a significant growth and demand for gluten-free beer in the region, with various countries showing varying levels of demand. One of the key driving factors behind the demand for gluten-free beer in Europe is the increasing number of people suffering from gluten intolerance and celiac disease. According to the European Society for the Study of Celiac Disease, an estimated 1 in 100 people in Europe have celiac disease, having to adhere to a strict gluten-free diet. As a result, these individuals are looking for alternatives to traditional beer and have turned to gluten-free options, driving the demand for such products. Moreover, there is a growing trend towards healthy and mindful living in Europe, resulting in a surge in demand for gluten-free products. This is being driven by a rising awareness of harmful effects of gluten on one’s health and a desire to switch to healthier alternatives.

As a result, many consumers, including those who are not gluten intolerant, are choosing gluten-free beer over traditional beer, leading to an increase in demand. In terms of country-wise demand, Germany, the UK, and France lead the way in the Europe gluten-free beer market. This can be attributed to the high prevalence of celiac disease in these countries, as well as the high consumption of beer in general. For instance, Germany is known as the beer capital of the world, with a strong culture of beer consumption. With the rise in gluten intolerance and the trend towards healthier living, the demand for gluten-free beer in the country has also risen significantly. Other European countries such as Italy, Spain, and Sweden also show a growing demand for gluten-free beer, albeit at a slower pace. However, with increasing awareness and availability of these products, the demand is expected to rise in these countries as well. In conclusion, the demand for gluten-free beer in Europe is growing rapidly, driven by factors such as health concerns, lifestyle choices, and increasing prevalence of celiac disease.

With more and more consumers looking for gluten-free alternatives, the market for these products is expected to continue to grow in the region in the foreseeable future.

Research Methodology

Figures reflect Wantstats’ original market research and forecasting models, compiled as part of the Wantstats research archive and published in 2024.