Automotive

Bridgestone Corporation

Company Profile Analysis

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Bridgestone Corporation - Automotive showcase

Year Founded & Workforce

1930-12-31

142,700 Employees

Industry

AutomotiveB2BB2C

Services

B

Bridgestone Corporation Overview

Company Headquarters: Tokyo, Japan

Founded: 1931

Workforce: ~1,42,700

Company Working: Bridgestone Corporation develops, manufactures, and markets tires and other related products. It has 180 production and research and development facilities in 25 countries and sells its products in more than 150 countries, worldwide. The company manufactures tires for passenger cars, 4x4 vehicles, trucks and buses, all types of commercial, construction, and off-road vehicles, tractors and agricultural machinery, motorcycles and scooters, motorsport vehicles, aircraft, and construction and mining vehicles, as well as tubes, wheels, and related accessories. Its tire segment includes various brands such as Dueler, Alenza, Ecopia, Potenza, Turanza, Firestone, Supercat, and Dayton. The green tires are available under its Ecopia segment. These tires are eco-friendly as they offer enhanced safety and higher fuel efficiency by reducing the rolling resistance. Ecopia also reduces the production of harmful carbon dioxide emissions, which contribute to global warming.

The company has an extensive network of subsidiaries, which includes, Bridgestone Americas, Inc., Bridgestone Australia Ltd, Bridgestone Hispania, S.A., Bridgestone South Africa (Pty) Ltd, Bridgestone Tire Sales (Malaysia) Sdn. Bhd., and Bridgestone Retail Japan Co., Ltd.

Strategy

Bridgestone Corporation is focused on optimizing its research & development structure to develop a competitive and diverse product and service portfolio. It concentrates on its corporate mission of “serving society with superior quality” by conducting its research & development activities to establish a fiercely competitive business in the global market. The company collaborates with external parties to further enhance the effectiveness of its development activities. It strategizes to combine the technologies from its tire and diversified product segments as well as its ICT segment to strengthen its product and service offerings. Bridgestone Corporation is currently developing tires that provide a perfect balance between a long tire life and reducing manufacturing costs.

Company Snapshot

$33,849.3M

Revenue

142,700

Employees

1930-12-31

Founded

Tokyo, Japan

Headquarters

SWOT Analysis

Strengths

  • High focus on product development activities
  • Strong research & development capabilities
  • Strong research and development capabilities
  • Focus on product development activities

Weaknesses

  • Dependence on its tire business
  • Minimal growth in Japan and countries in the Americas
  • Stagnant growth in Japan and countries in the Americas
  • Minimal growth in Japan and countries in America

Opportunities

  • Scope for market expansion in Asia-Pacific and Europe
  • Innovation in technology for environmentally-friendly tires
  • Innovation in the technology for environmentally-friendly tires
  • Scope for market expansion in Asia-pacific and Europe

Threats

  • Fluctuating raw material prices
  • Unstable foreign exchange rates
  • Unstable exchange rates
  • Unstable foreign exchange rates

Key Developments

DateApproachDevelopment
May 2022Product LaunchBridgestone has launched the Bandag B713 FuelTech drive tire tread, designed for increasing retread value for fleets.
September 2022Business ExpansionBridgestone had done an investment of USD 60 million for expanding in Bridgestone Bandag, LLC production plant in Abilene, Texas.
May 2022Product LaunchBridgestone has developed a new R192E all-position radial tire, designed for an electric bus. R192E paired with Bandag retreads and contribute to the improvement of fleet performance.
August 2022CollaborationBridgestone and Microsoft extended collaboration for advancing tire analytics. This will accelerate Bridgestone's digital transformation as well as further develop advanced along with predictive maintenance analytics.
May 2022AcquisitionBridgestone has done the acquisition of the REIFF Reifen a German retread plant.

Product Offering

  • Bridgestone Corporation
    • Touring
    • Highway Terrain
    • Truck & Bus
    • Retread Tire

Financial Performance

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About the Author

Wantstats Research Team

Wantstats' research desk profiles Bridgestone Corporation as part of our ongoing coverage of the Automotive sector, drawing on public company data, filings, and market intelligence.

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We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.
Noah Malgeri
Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.
Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.
Joseph Aguayo
Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.
Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.
Peter Groot Koerkamp
Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.
Younghwan Choi
Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.
Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.
Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!
Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

Bridgestone Corporation

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