Garmin Ltd. Overview
Company Headquarters: Switzerland
Founded: 1989
Workforce: ~13,000
Company Working: Garmin Ltd is a holding company that is engaged in offering navigation, communication, and information devices that are enabled by GPS technology. The company operates through five segments, namely, marine, outdoor, fitness, auto, and aviation. The marine segment is involved in manufacturing and offering a range of recreational marine electronics, including cartography, sounders, radars, autopilot systems, and sailing devices. The outdoor segment offers products that are designed for use in outdoor activities, such as outdoor handhelds, adventure watches, golf devices, dog tracking and training devices, Garmin connect & Garmin connect mobile, and connect IQ. The fitness segment covers products that are designed for fitness and activity tracking, such as running & multi-sport watches, cycling computers, power meters, and safety & awareness devices. The aviation segment covers solutions for aircraft manufacturers, existing aircraft owners and operators, and government/defense customers. The auto segment comprises products that are designed for use in the automotive industry, such as personal navigation devices, OEM solutions, and cameras.
BMW AG, Chrysler, Daimler AG, Honda Motor Company, Ltd., Toyota Motor Corporation, and Volkswagen AG are some of the customers of the company in the global automotive head up display (HUD) market.



