ICT

Localytics

Company Profile Analysis

ESOMAR 23 Corporate BadgeISO Certifications Badge
Localytics - ICT showcase

Year Founded & Workforce

2007-12-31

100 Employees

Industry

ICT

Services

L

Localytics Overview

Company Headquarter: US

Founded: 2008

Workforce: ~100

Company Overview: Localytics is a mobile engagement platform provider. The company offers Localytics, a mobile data usage and analytics platform that provides features such as analytics, targeting customers, A/B testing, and prediction. The platform is deployed on approximately 37,000 applications and approximately 2.7 billion devices. The company uses gathered customer data to offer highly targeted and personalized services. ESPN, Fox, and the New York Times are some of the clients of the company. Localytics also provides support services to its clients which help with audience targeting, defining success metrics, and retaining existing customers. The company partners with technology vendors such as Salesforce.com Inc., Oracle Corporation, and Adobe Systems Inc. to enhance user engagement. The company offers solutions to the retail and media and entertainment sectors. Localytics has offices in San Francisco, US, and London, UK.

Strategy

Localytics believes in growing inorganically. The company focuses on partnerships and acquisitions to widen its product portfolio and increase its regional presence. The company has formed strategic alliances with several technology vendors and systems integrators such as Salesforce.com Inc., Oracle Corporation, IBM Corporation, and Adobe Systems Inc. to ensure increased customer engagement. Also, in 2017, the company acquired Tapglue, a mobile app developer, to extend its presence in Europe.

Company Snapshot

100

Employees

2007-12-31

Founded

SWOT Analysis

Strengths

  • Focus on partnerships to increase product capabilities
  • Strong client base

Weaknesses

  • Focus on the retail and media and entertainment industries
  • Dependent on the US market

Opportunities

  • Expansion of regional presence

Threats

  • Emergence of substitutes

Product Offering

  • Localytics
    • App Analytics

A plan for every need

Forecast+

Get unlimited access to forecasts, charts, and company data across every research report on Wantstats.

USD200/mo

About the Author

Wantstats Research Team

Wantstats' research desk profiles Localytics as part of our ongoing coverage of the ICT sector, drawing on public company data, filings, and market intelligence.

Powering the world's best teams.
From next-gen startups to established enterprises.

Google logo
Amazon logo
Microsoft logo
Intel logo
Neste logo
McKinsey & Company logo
Deloitte logo
Accenture logo
Oracle logo
PWC logo
EY logo
Honeywell logo

See our work in action

Start your data driven journey with us!

Book a Demo Now

What our clients say

Trusted by forward-thinking businesses
for data-driven intelligence

Noah Malgeri
Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.
Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.
Joseph Aguayo
Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.
Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.
Peter Groot Koerkamp
Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.
Younghwan Choi
Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.
Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.
Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!
Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.
Noah Malgeri
Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.
Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.
Joseph Aguayo
Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.
Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.
Peter Groot Koerkamp
Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.
Younghwan Choi
Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.
Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.
Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!
Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

Localytics

Starting from
$4,950