Monster Beverage Corporation Overview
Company Headquarters: California U.S.
Founded: 1985
Workforce: 2,187 employees as of December 2017
Company Working: Monster Beverage, through its different subsidiaries develops, markets, sells, and distributes energy drink beverages, soda, and its concentrates in the United States and globally. It operates through three segments: Monster Energy Drinks, Strategic Brands, and Other. It produces ready-to-drink packaged drinks, non-carbonated dairy based coffee and energy drinks, and non-carbonated energy shakes primarily to bottlers and full-service beverage distributors. The company sells its products under the brands Monster Energy, Monster Energy Ultra, Monster Rehab, Monster Energy Extra Strength Nitrous Technology, Java Monster, Muscle Monster, Punch Monster, Juice Monster, Übermonster, BU, Mutant Super Soda, Monster Hydro, Espresso Monster, Caffé Monster, Nalu, NOS, Full Throttle, Burn, Mother, Ultra Energy, Play and Power Play(stylized), Relentless, BPM, Gladiator, and Samurai brands. The company was known as Hansen Natural Corporation until it changed its name to Monster Beverage Corporation in January 2012



