Food & BeveragesJul 19, 2026

SmartyPants, Inc.

Company Profile Analysis

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SmartyPants, Inc. - Food & Beverages showcase

Year Founded & Workforce

2008-12-31

37 Employees

Industry

Food & Beverages

Services

SmartyPants, Inc. Overview

Company Headquarters: California, US

Founded: 2009

Workforce: ~37

Company Working: SmartyPants, Inc. (SmartyPants) offers a wide range of gummy vitamins for kids and adults. The company offers multivitamin, prenatal vitamin, weight management, and fiber products for humans as well as supplements for dogs. It distributes its products in bottles, travel packs, and monthly delivery. Along with retail distribution, the company is also involved in distribution through online stores.

Strategy

SmartPants offers a broad health care product portfolio. With a major focus on R&D activities, the company plans to offer top quality, innovative products and services to customers. The company is increasing its distribution extensively in the US and plans to increase its footprint in other regions across the world during the forecast period. It is expected that SmartyPants will enter several strategic partnerships with major brands for business expansion and launch new and innovative products to strengthen the consumer base in the coming years.

Company Snapshot

Employees

2008-12-31

Founded

California, US

Headquarters

Key Developments

Date	Approach	Development
June 2018	Product Launch	SmartyPants vitamins brought innovation to the vitamin product line with the launch of the SmartyPants Multifunctional Organic Gummy Vitamin for all age groups.
June 2015	Product Launch	SmartyPants launched all-in-one vitamin for adults and kids. The products were: Kids Complete multi+omega3+vitamin, Adult Complete multi+omega3+vitamin D, Adult Complete fiber multi+omega3+vitamin D, and Kids Complete fiber multi+omega3+vitamin D

Product Offering

SmartyPants, Inc.
- Gummy Vitamins

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About the Author

Wantstats Research Team

Wantstats' research desk profiles SmartyPants, Inc. as part of our ongoing coverage of the Food & Beverages sector, drawing on public company data, filings, and market intelligence.

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I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.

Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!

Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.

Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.

Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.

Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.

Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.

Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.

Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.

Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!

Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

SmartyPants, Inc.

Company Headquarters: California, US Founded: 2009 Workforce: ~37 Company Working: SmartyPants, Inc. (SmartyPants) offers a wide range of gummy vitamins for kids and adults. The company offers multivitamin, prenatal vitamin, weight management, and fiber products for humans as well as supplements for dogs. It distributes its products in bottles, travel packs, and monthly delivery. Along with retail distribution, the company is also involved in distribution through online stores.

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