Van Vugt Kruiden Overview
Company Headquarters: Ridderkerk, Netherlands
Founded: 2008
Workforce: NA
Company Working: Van Vugt Kruiden is engaged in the cultivation and marketing of fresh cutting herbs, babyleaf lettuces, and edible flowers of more than 60 varieties. It distributes its products all over Europe and its primary customers are wholesalers and supermarkets. The company has cultivation fields across the Netherlands for uninterrupted supply of herbs throughout the year. It generates maximum revenue from its fresh cut herbs segment. It has a strong network of growers in countries such as Belgium, Spain, Germany, Italy, Hungary, and Kenya with 12 cultivation bases across the globe. The company’s manufacturing and packaging facility is BRC-certificated.
Strategy
Van Vugt Kruiden focuses on delivering quality products cultivated at company-owned sites. It also emphasizes maintaining GLOBALG.AP standards and increasing its reach by collaboration with distributors and growers. The company has an established name in the European fresh herbs market with the help of its broad product portfolio



