APTARA INC Overview
Company Headquarters: US
Founded: 1988
Workforce: ~ 10,000
Company Working: Aptara Inc. offers solutions such as customer lifecycle management, custom content management, IT services, corporate learning, performance, and digital content development. It offers solutions for various industry verticals including BFSI, healthcare and pharmaceuticals, information technology, legal and publishing. The company transforms content for engaging and monetizing new digital and corporate learning audiences. From creation and design to new media enhancements and output for all mobile devices and platforms, the company offers it all. The company specializes in interactive eBooks, digital publishing, digital content production, mobile content production, rights and permissions, content technology, editorial and composition services, custom content development, eLearning solutions, illustration and design, app development, learning development, training consultants, and strategic analysis. It produces innovative digital products that deliver content to readers whenever and wherever they want along with giving the content providers renewed agility and revenue opportunities. In 2012, American Capital sold Aptara, Inc. to energizer, a publicly traded UK-based company. The company has offices and production facilities across four continents and employs over 6,000 employees specializing in digital media, content production, and publishing innovations.
Strategy
The company focuses more on innovation and developments in the field of gamification and blended learning solutions. The company intends to be among the top learning solution providers and strives to be so. The company has launched many new products and solutions in order to provide the best of learning solutions to the end users.
