Bio Botanica, Inc.

Bio Botanica, Inc. Overview

Company Headquarters: Hauppauge, New York, US

Founded: 1972

Workforce: ~ 51-200

Company Working: Bio Botanica, Inc.is a family-owned and operated 45 years old botanicals company. The company is into manufacturing and marketing of more than 500 botanical extracts for personal care, cosmetics, food and beverage, flavor and fragrance, and supplement and nutraceutical industries. It distributes its products in North America, Europe, and Asia. Bio Botanica, Inc. has a dedicated manufacturing facility, and R&D, microbiological, and QC laboratories. Nature's Answer, Woodstock, Genceutic, and Holistic Balance are some of the popular retail brands of Bio Botanica, Inc., which are contributing to the growth of the company.

Strategy

Bio Botanica, Inc. focuses on existing customers and generates maximum revenue from repeat business. The company also focuses on expanding category leadership to drive growth worldwide. Moreover, it focuses on the production of highly differentiated products in the market to achieve a competitive edge over other key players in the market.

Company Snapshot

200

Employees

1972

Founded

Hauppauge, New York, US

Headquarters

SWOT Analysis

Strengths

Broad product portfolio
Strong distribution network
State of art cultivation and processing unit

Weaknesses

High dependency on suppliers of raw materials

Opportunities

Strategic partnerships and agreements
Capacity expansions

Threats

Intense competition from international players
Emergence of low-cost competitors

Product Offering

Bio Botanica, Inc.
- Nutritional Supplements Food-and-Beverage

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