Bolthouse Farms Canada Inc. Overview
Bolthouse Farms Canada Inc, is founded in 1915 and is headquartered in Bakersfield, California. The Company’s line of business includes the retail sale of fresh fruits and vegetables. It also provides beverages, including juices, smoothies, protein plus, breakfast smoothies, and cafe drinks; dressings. The company also offers smoothies, fruit tubes, and veggie snacks. These products are sold through a network of store. Bolthouse Farms Canada Inc. operates as a subsidiary of Campbell Soup Company.
Strategy
Bolthouse Farms Canada Inc is majorly focusing into faster-growing categories and planned to shift its portfolio towards faster-growing categories and regions by changing many of its recipes. Moreover, it is frequently coming up with new product launches which are healthy for the consumers and thus grabbing the attention of increasing health-conscious population. The company is also focusing on its distribution channel along with product launches. Moreover, the company is currently undergoing several growth strategies to strengthen its product portfolio.



