B&R Industrial Automation GmbH Overview
Company Headquarters: Eggelsberg, Upper Austria
Founded: 1979
Workforce: ~5,000
Company Working: B&R Industrial Automation GmbH is a top-tier provider of automation technology and serves as ABB's global hub for machine and factory automation. B&R is recognized worldwide for delivering cutting-edge solutions for automating machines and factories and oversees machine automation within ABB's Robotics & Discrete Automation division. B&R's success has been driven by its unwavering commitment to innovation and strong partnerships spanning four decades. Together with ABB, B&R Industrial Automation GmbH is the sole entity worldwide to offer a comprehensive portfolio of robotics, automation, and software. Among the array of products and services B&R offers are programmable logic controllers (PLCs), human-machine interfaces (HMIs), industrial PCs, motion control systems, and safety technology. B&R's solutions are widely applied across diverse industries, such as automotive, food and beverage, pharmaceutical, and packaging. The company has established a global presence with over 70 offices and a network of partners and distributors around the world.
Strategy
B&R Industrial Automation GmbH focuses on innovation and customer satisfaction. The company continuously invests in research and development to create new and innovative products that meet the evolving needs of its customers. It also maintains a strong focus on customer service, providing technical support and training to ensure that its customers are able to get the most out of its products. Its industrial controllers are designed to provide high performance and reliability in harsh industrial environments. The company offers both programmable logic controllers (PLCs) and industrial PCs, which are used for a wide range of applications, including machine control, process control, and motion control.
