Broadcom Overview
Broadcom Inc. (Broadcom) provides a range of semiconductors, including complex digital and mixed-signal complementary metal oxide semiconductor (CMOS)-based devices and analog III-V-based products. It operates through four segments—wired infrastructure, wireless communications, enterprise storage, and industrial & others. The wired infrastructure segment provides a broad set of standard Ethernet switching technologies to deliver system-on-chips (SoCs) for high-performance computing applications and high-speed serializer/deserializer technology integrated with application-specific integrated circuits (ASICs). It also offers semiconductor solutions for set-top boxes, digital subscriber line cable, and fiber broadband access markets. The segment also provides transceivers that transmit and receive Ethernet data packets through copper wires or optical fiber cables.
Broadcom provides optical laser and receiver components for Ethernet networking and access, metro, and long-haul telecommunication networks. The wireless communication segment offers a variety of radio frequency (RF) semiconductor devices that amplify and filter RF signals. The enterprise storage segment offers products designed to enable secure movement of digital data to and from host machines, such as servers, personal computers, and storage systems, to underlying storage devices including hard disk drives (HDDs) and solid-state drives (SSDs). The products offered by the company include enterprise and data center networking, home connectivity, broadband access, telecommunications equipment, smartphones, data center servers and storage, factory automation, power generation and alternative energy systems, and electronic displays. Geographically, the company operates in the US, China, and Singapore, among others.
Strategy
Broadcom’s growth strategy revolves around the acquisition of businesses offering products, technologies, and services to enhance market coverage and technological capabilities. The company’s strategic approach is to innovate products which applies to their entire value chain. The company also focuses on maintaining the quality of products and believes in strategic partnerships. As a part of their strategy, the company invests more in the research and development (R&D) division, experiencing a competitive advantage over its peers to effectively enhance revenues and market share by new product developments.
