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BWT AG

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BWT AG - Automotive showcase

Year Founded & Workforce

1990

5,000 Employees

Industry

AutomotiveB2BB2C

Services

Table water filters & filter cartridgesDrinking water filterPearl water softenersAnti-limescale filter systemUnder-sink filters
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BWT AG Overview

Company Headquarters: Austria

Founded: 1990

Workforce: ~5,000

Company Working: BWT AG is primarily engaged in the manufacturing and sales of water treatment products and services. The company is primarily known for its design, research & development, and manufacturing of water treatment technologies. It offers products for drinking water, boiler and cooling water, water in air-conditioning systems, and swimming pool water. The company produces water softeners, filters, disinfection devices, dosing systems, fittings, and sanitary fixtures. It also provides electrodeionisation systems, reverse osmosis systems, dosing agents and maintenance services, disinfection-UV systems, and products for the hospitality, food, and vending sectors. The company has five manufacturing facilities and research & development departments in France, Germany, Switzerland, Austria, and Russia.

BWT AG has around 82 subsidiaries, including FUMATECH BWT GmbH, HOH Birger Christensen AS, BWT Group Services GmbH, BWT International Trading Ltd., and Benchem NV. The company has offices across Germany, Denmark, Italy, and the UK.

Strategy

BWT AG has been increasing their penetration in the global market. The company has been investing in title sponsorship for Formula 1 racing, and setup multi-year partnership. The company has a well developed brand in Europe and is expanding its presence in foreign countries.

Company Snapshot

5,000

Employees

1990

Founded

Austria

Headquarters

Key Developments

DateApproachDevelopment
April 2016AcquisitionBWT AG acquired Culligan Group (US), an international water treatment provider. The acquisition helped both the companies to focus on new water treatment technologies and expand into new emerging economies

Product Offering

  • BWT AG
    • Table water filters & filter cartridges
    • Drinking water filter
    • Pearl water softeners
    • Anti-limescale filter system
    • Under-sink filters
    • Global Water Purifier Market

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