China Mobile Limited

China Mobile Limited Overview

1.1 China Mobile Limited

1.1.1 COMPANY OVERVIEW

Company Headquarters: Hong Kong

Founded: 1997

Workforce: ~ 493,000

Company Working: China Mobile Limited, a leading telecommunication service provider in Mainland China offers communication services to its end users. The company’s business offerings consist of wireline broadband, mobile voice and data business, and information and communication services. The company also provides digital applications for reading, video, music, animation, and gaming. The company offers its products and services to various industry verticals including government, education, and transportation. China Mobile Limited operates through various subsidiaries including China Mobile Group Device Co. Ltd, China Mobile Group Finance Co., Ltd, China Mobile International Limited, China Mobile IoT Company Limited, China Mobile Online Services Co., Ltd, and China Mobile Internet Company Limited. Geographically, the company has a presence in North America, southeast Asia, the Middle East & Africa, and Europe.

Strategy

China Mobile Limited aims at increasing its sales by following both organic as well as inorganic strategies. The company is working toward expanding its product portfolio and marketing its services to obtain a competitive advantage. Recently, China Mobile Limited partnered with ZTE Corporation, a leading Chinese multinational telecommunications company for the field test of NB-IoT technology in Guangzhou (China). This partnership helps China Mobile Limited to expand its market presence.

Company Snapshot

$58.03M

Revenue

493,000

Employees

1997

Founded

Hong Kong

Headquarters

SWOT Analysis

Strengths

Strong product portfolio
Continuous product innovation

Weaknesses

Focus only on one regional market

Opportunities

Expansion into emerging market
Adoption of new technologies

Threats

Intense competition

Key Developments

Date	Approach	Development
Feb 2019	Partnership	China Mobile Limited partnered with Singtel, a Singapore-based telecommunication company to expand the IoT market to the Asia-Pacific region. China Mobile Limited also partnered to provide its narrowband-IoT (NB-IoT) products and services in Singapore using Singtel’s network.

Product Offering

China Mobile Limited
- Private Narrowband IoT

Financial Performance

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