Ciena Corporation Overview
Ciena Corporation specializes in services, software, and networking systems. The company operates through three business segments—networking platforms, software-related services, and global services. The network platform segment includes packet networking, converged packet-optical, and optical transport product portfolio. The packet networking portfolio allows users to simplify the distribution and delivery of new profit-generating services to the customers and enterprise end-users. Few subsidiaries of Ciena Corporation are Packet Design, Donriver Inc., Cyan, CIENA Communications Inc., and Ciena Canada Inc. The company operates across North America, Asia-Pacific, Europe, the Middle East and Africa, and the rest of the world.
Strategy
Ciena’s strategizes to consistently invest in technology in order to diversify and strengthen its networking solution and enhance its market position. The company focuses on market penetration and development. The main strategy of the company is to spend more on investments to innovate new products. Key initiatives for the same includes extending innovation leadership and empowering customers in terms of their networking needs. Their main motive is to invest in research & development to come up with a new product line. The company has a broad portfolio of high-quality products that also include technical support.
