Cobra Electronics Overview
Company Headquarters: US
Founded: 1951
Workforce: ~100
Company Working: Cobra Electronics is a leading company in designing automotive, mobile and consumer electronic products. The product portfolio includes dash cams, radar detectors, power inverters, navigation units, jump starters, and wireless solutions that provide drivers with a safe and stress-free commute. Many products are designed to eliminate distractions and comply with hands-free legislation with features such as one-touch dialing, voice commands, and text-to-voice conversion while traveling. Cobra is a major brand of Cedar Electronics, a leading supplier of marine, mobile, and consumer products. The company has its sales and marketing operations in North America, South America, Europe, and Asia-Pacific (China).
Strategy
The company is aiming to lead the market by designing innovative products and producing best-in-class vehicle technology. This technology will help drivers to drive safely with wireless navigation products. The company is a part of Cedar Electronics; hence Cobra Electronics have high market reach
