Cognizant Overview
Company Headquarters: US
Founded: 1994
Workforce: ~355,300
Company Working: Cognizant Technology Solutions Corporation (Cognizant) is a professional services company. it operates through four segments: financial services, healthcare, manufacturing/retail/logistics, and other. The financial services segment caters to customers providing banking/transaction processing, capital markets, and insurance services. The healthcare segment caters to healthcare providers and payers, as well as life sciences customers, including pharmaceutical, biotech, and medical device companies. The manufacturing/retail/logistics segment caters to manufacturers, retailers, travel, and hospitality customers, along with customers providing logistics services. The other segment comprises information, media & entertainment services, communications, and high technology operating segments. Its service portfolio comprises consulting and technology services and outsourcing services. Its outsourcing services include application maintenance, IT infrastructure services and business process services. Cognizant has more than 270 office locations across 40 countries worldwide.
Strategy
Cognizant has a two-pronged growth strategy: protect and optimize its core business, including scaling its international business, and win in key digital battlegrounds ― data, digital engineering, cloud, and IoT (Internet of Things). The company is executing this strategy, through organic investments and targeted mergers & acquisitions. It is highly focused on digital imperatives in the North American markets. Its digital revenue shows significant year-over-year growth in 2022. Cognizant’s strategy is focused on winning in select digital battlegrounds, further strengthening its relationships with key digital partners and bolstering its capabilities in digital via targeted M&As.
