Discovery, Inc. Overview
Company Headquarters: US
Founded: 2008
Workforce: ~11,000
Company Working: Discovery, Inc. is the largest real-life entertainment company distributing more than 8,000 hours of original programming throughout the year, which is available in over 220 countries worldwide and 50 languages. The company provides content through multiple distribution platforms, including pay-television, free-to-air, and broadcast television, authenticated GO applications, digital distribution arrangements, content licensing arrangements, and direct-to-consumer subscription products. The content provided is original and purchased to serve over 3.8 billion overall subscribers and viewers globally. The revenue generated is mainly through advertising, digital products, subscriptions, and DTC services.
Strategy
Discovery, Inc. invests heavily in creating high-quality content for their brands and networks to increase customer retention, optimize distribution revenue, and capture advertising sales. The company focuses on acquisitions and strategic partnerships for facilitating global expansion and increasing the content and network channels. It strategizes to produce and distribute content suitable for the audience they target regardless of their language and other preferences. The company strategizes to reposition branded channels to endure long-term growth with a strong consumer appeal and reach the untapped markets.
