ENERCON GmbH

ENERCON GmbH Overview

ENERCON GmbH was established in 1984 and is headquartered at Germany. The company is engaged in manufacturing and selling of wind turbines to customers all over the world. The company produces wind energy converter components, such as annular generators, inverters, rotor blades, cast components, towers, and machine houses and also provides product maintenance, service, and repairing services. The company has production facilities in Germany, Sweden, Brazil, India, Canada and Turkey. With more than 10,000 employees, the company is to set technological benchmark, in terms of new turbine generations. SolVent GmbH, Enercon Independent Power Producer GmbH and ENERCON Production GmbH are some of the subsidiaries of the company. GE Energy, Vestas Wind Systems A/S, Senvion GmbH are major competitors of the company.

Strategy

Through constant product enhancement and sophistication of turbine components, ENERCON focuses on supporting quality maintenance services as well as it also offers its latest generation wind energy converters in this market. It has been focusing on developing two new plant types that are designed for medium or low-wind for performance and efficiency improvements. The new developments focus on optimized processes for production, transport & logistics and construction.

Company Snapshot

1984

Founded

SWOT Analysis

Strengths

Strong presence in Germany
Strong product portfolio

Weaknesses

Weak global presence
Weak supply chain network

Opportunities

Scope in emerging economies
Scope in mergers and acquisitions

Threats

Intense competition

Key Developments

Date	Approach	Development
July, 2018	Partnership	Enercon GmbH announced a partnership with Lagerwey to enhance the product portfolio of wind turbines. The partnership will increase the scale in purchasing, production as well as it will strengthen the global sales network.

Product Offering

ENERCON GmbH
- EP 1
- EP 2
- EP 3
- EP 4

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