Green Roads

Green Roads Overview

Company Headquarters: Florida, US

Founded: 2012

Workforce: ~100

Company Working: Green Roads. manufactures and markets CBD products that are used for the treatment of pain, migraines, psoriasis, sleep, and spa therapies. The company is also involved in the development of alternative therapies using Cannabidiol ingredients. In addition, in 2021 Green Roads was ranked as the largest privately-owned CBD company in the US by Brightfield Research Group. Green Roads has received numerous honors for its high-quality products and industry expertise. Moreover, it has a strong distribution network, and it provides its products to more than 10,000 stores throughout the US and other countries.

Strategy

Green Roads has operations across the Americas and focuses on recreational and medical cannabis production and sales, clinic counseling services, patient education, extraction technologies, delivery systems, and hemp-based food products to increase its product base. It also focuses on local markets through wholesale distributors and stores and uses e-commerce and mobile applications to deliver products.

Company Snapshot

100

Employees

2012

Founded

Florida, US

Headquarters

SWOT Analysis

Strengths

Robust product portfolio
Strategic alliances with key companies
Strong online presence on different social networking sites
Strong distribution network

Weaknesses

Instable performance
High employee turnover

Opportunities

Catering to emerging markets in Asia-Pacific
Customers from online channel

Threats

Strong competition from international key player
The changing regulatory framework

Product Offering

Green Roads
- Cannabidiol Market

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