Wantstats
Company ProfilePremium

HERBALIFE NUTRITION LTD.

Company Profile Analysis

Book DemoRegister Your Interest
ESOMAR 23 Corporate BadgeISO Certifications Badge
HERBALIFE NUTRITION LTD. - Food & Beverages showcase

Year Founded & Workforce

1980

8,900 Employees

Industry

Food & Beverages

Services

Healthy WeightEnergy & Fitness
H

HERBALIFE NUTRITION LTD. Employee Contacts

We don't hold contact details for this company yet — you can request them.

Request Employee Contacts

HERBALIFE NUTRITION LTD. Overview

Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:8.0pt; mso-para-margin-left:0cm; line-height:107%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Roboto Condensed"; mso-ascii-font-family:"Roboto Condensed"; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:"Roboto Condensed"; mso-hansi-theme-font:minor-latin; mso-ansi-language:EN-US; mso-fareast-language:EN-US;} Company Headquarters: California, US

Founded: 1980

Workforce: ~8,900

Company Working: Herbalife Nutrition Ltd. is a manufacturer and supplier of protein shakes and snacks, vitamins and dietary supplements, energy and fitness drinks, and skin and hair care products. It markets products targeted at weight management, sports and fitness, energy and targeted nutrition, and personal care (outer nutrition). These products are sold in 93 countries through a network of approximately four million sales representatives, sales officers, and independent service providers, most of whom are discount customers. Under the targeted nutrition category, Herbalife Nutrition Ltd. markets dietary and nutritional supplements designed to meet customers' specific nutritional needs. The energy, sports and fitness category of the company offers products that support a healthy active lifestyle. The company’s outer nutrition portfolio includes facial skincare, body care, and hair care products. The company sells start-up kits, sales tools, and educational materials through its literature, promotional and other category. The category also provides Internet-based tools such as BizWorks, a customizable retail website for its members.

Strategy

Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:8.0pt; mso-para-margin-left:0cm; line-height:107%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Roboto Condensed"; mso-ascii-font-family:"Roboto Condensed"; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:"Roboto Condensed"; mso-hansi-theme-font:minor-latin; mso-ansi-language:EN-US; mso-fareast-language:EN-US;} Herbalife Nutrition Ltd. is focused on offering innovative products. The company’s growth strategies include the launch of seasonal flavors of its meal replacement shakes and developing new flavors of its top-selling products. The company aims at least one major product launch in each region every year. Moreover, it has entered into numerous marketing alliances around the world. The company sponsors and collaborates with featured athletes, teams, and events to promote brand awareness. For instance, the company entered into a partnership with Cristiano Ronaldo to maintain the exclusive rights to promote Ronaldo in connection with its nutrition, wellness and sports performance products.

Company Snapshot

$4,958.6M

Revenue

8,900

Employees

1980

Founded

California, US

Headquarters

SWOT Analysis

Strengths

  • Well-established distribution network
  • Strong market presence in the US and China
  • Extensive product portfolio backed by scientific and consumer-driven data
  • High R&D investments

Weaknesses

  • Low brand awareness in several developing countries
  • Limited brand awareness in several developing countries

Opportunities

  • Initiatives to increase capacity in the Chinese market
  • Strategic expansion in Europe, the Middle East, and Africa

Threats

  • Currency exchange rate fluctuations
  • Intense competition in the global market for weight management and nutrition products
  • Intense competition in the global market for nutrition products

Unlock Company Financials

Unlock this company profile to view its financial data.

View Subscription Plans

Key Developments

DateApproachDevelopment
December 2019ExpansionHerbalife Nutrition Ltd. opened four training centers across China to train and educate customers and distributors on nutrition and healthy meal preparation.
September 2019ExpansionThe company announced plans to open a new product innovation center in Shanghai, China, with an aim to strengthen its local research and development capabilities
August 2018Product LaunchUnder its Energy & Fitness product category, the company launched the Herbalife24 Achieve Protein Bar to cater to the needs of athletes and regular consumers.
March 2019Product LaunchHerbalife Nutrition Ltd. launched the Formula 1 Select Meal Replacement shake and Protein Drink Mix Select for consumers allergic to soy, dairy, or gluten.
January 2018Product LaunchHerbalife Nutrition India launched the strawberry flavor of the Formula 1 Nutritional Shake Mix range to widen its products offered in India.
March 2017PartnershipThe company opened its first Nutrition Research and Development Laboratory in India by entering into a partnership with Syngene, a contract research and manufacturing organization.
February 2017Joint VentureHerbalife Nutrition Ltd. reached an agreement in principle to form a joint venture with Tasly Holding Group with an aim to develop and commercialize high-quality consumer health products.
August 2016ExpansionThe company expanded its operations in China through direct selling activities in the Gansu, Ningxia, and Inner Mongolia provinces, post regulatory approval from the country’s Ministry of Commerce
February 2016Product LaunchThe company launched two products—Formula 1 Orange Cream, a nutritious meal replacement shake, and Afresh Cinnamon flavor energy drink.
March 2015PartnershipHerbalife International India Pvt Ltd entered into a year-long partnership with Global Health Strategies Institute (GHSI) to improve the nutrition of over 10,000 children, aged 5–12 years, in line with the policies of the Government of India.
January 2015ExpansionThe company opened the Herbalife Innovation and Manufacturing facility in Winston-Salem, North Carolina, US.
September 2019ExpansionThe company announced plans to open a new product innovation center in Shanghai, China, with an aim to strengthen its local research and development capabilities.
August 2016ExpansionThe company expanded its operations in China through direct selling activities in the Gansu, Ningxia, and Inner Mongolia provinces, post regulatory approval from the country’s Ministry of Commerce.
January 2015ExpansionThe company opened the Herbalife Innovation and manufacturing facility in Winston-Salem, North Carolina, US.

Product Offering

  • Herbalife Nutrition Ltd.
    • Healthy Weight
    • Energy & Fitness

Financial Performance

Explore key financial metrics, segmented revenue, balance sheet health, and performance trends.

By Business Segment: SBU breakup-0 fell from USD 4,985.6 Mn in 2014 to USD 4,891.8 Mn in 2018.
HERBALIFE NUTRITION LTD. — By Business Segment
Series (USD Mn)20142015201620172018
SBU breakup-04,985.64,4694,488.44,427.74,891.8

Unlock Company Financials

Unlock this company profile to view its financial data.

View Subscription Plans

Unlock Company Contacts

Connect with Key Decision-Makers

Access verified employee contacts and decision-maker information from this company to support your sales, lead generation, and business development efforts.

Get Contacts →