Japfa Comfeed Indonesia Tbk Overview
Company Headquarter: Jakarta, Indonesia
Founded: 1971
Workforce: The number of employees reported by the company is 21,474 till 31st December 2017
Company Working: The company engages in animal feeds manufacturing, poultry breeding, and poultry business and trading. It operates through the following business segments: Animal Feeds, Day Old Chick, Commercial Farm and Consumer Products, Aquaculture, Cattle, and Trading and Others. The Animal Feeds segment produces animal feeds. The Day-Old Chick segment breeds day old chicks. The Commercial Farm and Consumer Products segment focuses on chicken farming. The Aquaculture segment comprises of fish and shrimp feed production, shrimp hatchery, and shrimp farming. The Cattle segment includes cow, buffalo, and goat farming. The Trading and Others segment consist of general trading and real estate, plantations, and vaccine production activities.
Strategy
The company has been involved in various marketing activities to make strong brand image of their new product launch. The key strategy of the company involves geographical expansion. The company is more focused on geographical expansion to strengthen their business portfolio and to make their global presence prominent. The company also keenly focuses on acquisitions of other players to expand their production capacity.
Through joint ventures, the company is focusing on expansion as well as generating high revenue through various strategies. The company is also found to be investing highly on R&D to bring out innovation in their product line.
