JVC Kenwood

JVC Kenwood Overview

Company Headquarters: Japan

Founded: 2008

Workforce: 16,939

Company Working: JVCKENWOOD works in designing, manufacturing, and selling automotive products, home appliances, and wireless systems devices. The company has two different brands covering different markets. One is JVC which provides in-car entertainment products, healthcare, consumer electronics such as camcorders, visual systems, headphones/speakers, projectors, and television. The other one is Kenwood which provides in-car electronic products and professional communication. Walkie talkies or two-way radios are sold by Kenwood under its professional communication segment. The professional communication segment further includes digital radios, license-free radios, analog radios (LMR), and amateur radios. The company has presence in Asia-Pacific, the Americas, Europe, and other regions.

Strategy

JVCKenwood Corporation strategizes to increase its product range at a competitive price to keep an edge over competitors. Besides, the company has been investing in its product development activities to improve its product portfolio and strengthened its market position in the emerging markets, such as Asia-Pacific and Middle East & Africa.

Company Snapshot

$2.6M

Revenue

16,939

Employees

2008

Founded

Japan

Headquarters

SWOT Analysis

Strengths

Wide Customer Base
Robust research and development capabilities
Vast product portfolio and business segment
Strong R&D capabilities

Weaknesses

Dependence on third-party for raw materials
High operational cost

Opportunities

Growing opportunities for growth using inorganic approach
Existing product development
Expansion opportunity through merger and acquisition

Threats

Environmental and other governmental regulations
High Competition
Technological changes
Constantly evolving technology

Key Developments

Date	Approach	Development
October 2019	Product Launch	JVCKENWOOD Corporation launched two new digital media receivers—KMM-BT525HD and KMM-BT328U. These receivers are equipped with Bluetooth which can be operated via voice control systems, i.e., Alexa.
October 2019	Product Launch	JVCKENWOOD Corporation launched three new CD receivers: KDC-BT378U, KDC-BT34, and KDC-BT34. These devices are equipped with 204 segments 1-line text display and are compatible with Spotify.
October 2019	Product Launch	JVCKENWOOD Corporation launched a new KDC-X304 CD receiver with Bluetooth which is compatible with Amazon Alexa.
October 2019	Product Launch	JVCKenwood Corporation launched NX-1200/1300 Portables radios with a 13 segment, 8-character direct and intuitive LCD display, 40-bit ARC4 enhanced encryption in DMR mode, and programmable 7-color LED indicator.
March 2018	Product Launch	JVCKenwood Corporation launched its DMR Tier III trunking capability for the first time in its booth at IWCE 2018, with the support of DMR developer Radio-Activity.
January 2017	Product Development	JVCKenwood Corporation extended its comprehensive line-up of Kenwood ProTalk branded radios with the introduction of TK-3230DX portable, updated the iconic TK-3230 with a new design and features.

Product Offering

JVC Kenwood
- Digital Walkie Talkies
- License Free Radio
- Analog Radio (LMR)
- Amateur Radio
- Short Range Business Radio
- Land Mobile Radio

Financial Performance

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