Liebherr AG

Liebherr AG Overview

Company Headquarters: Bulle, Switzerland

Founded: 1949

Workforce: ~ 49,611

Company Working: Liebherr AG (Liebherr) designs, manufactures and supplies construction machinery globally. Liebherr’s portfolio of products includes tower cranes, wheeled loaders, truck cranes, hydraulic rope excavators, hydraulic excavators, pipe-laying machines, dumper trucks, crawler tractors and loaders, concrete mixing plants and truck mixer models. The company also provides services such as supply of spare parts and components, logistics, rental, and hospitality services. Liebherr operates production plants in Austria, Brazil, Bulgaria, China, France, Germany, the UK, India, Ireland, Mexico, the Russian Federation, Spain, Switzerland, Thailand, and the US. The company has hotels across Ireland, Austria, and Germany.

Strategy

Liebherr AG is focused on leveraging business opportunities in the global market. The company develops innovative products and solutions by investing extensively in R&D to increase its global market share. It also focuses on strategic contracts, and partnerships with other players in the value chain to offer combined solutions to increase its regional presence.

Company Snapshot

$13,200M

Revenue

49,611

Employees

1949

Founded

Bulle, Switzerland

Headquarters

SWOT Analysis

Strengths

Focus on product diversification
Extensive distribution network
Skilled workforce

Weaknesses

Dependence on the domestic market for revenue
Fluctuating financial performance

Opportunities

Growing construction industry especially in India
Strategic collaboration with key players

Threats

Stringent government regulations
Slow certification process

Key Developments

Date	Approach	Development
September 2021	Expansion	Liebherr-Component Technologies AG has started construction of a new plant at its Dalian site in China. Liebherr moves forward with the expansion of production of bearings, drives and hydraulic cylinders for the Chinese market.
February 2018	Product Launch	Liebherr-International AG has invested USD 45 million in the expansion of its Newport News, Virginia, facility.

Product Offering

Liebherr AG
- Heavy Construction Equipment

Financial Performance

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