LUBRIPLATE LUBRICANTS COMPANY

LUBRIPLATE LUBRICANTS COMPANY Overview

Company Headquarters: New Jersey, US

Founded: 1870

Workforce: ~200

Company Working: Lubriplate Lubricants Company (Lubriplate Lubricants) is the oldest independent lubricant manufacturer in the US. It is engaged in the manufacturing of lubricants for industrial, automotive, marine, recreational, and household applications. It offers a complete range of both synthetic and petroleum-based industrial lubricants. It operates its business through two product lines, namely industrial products and consumer products. Refrigeration oil is offered under the industrial products segment as compressor fluids. All the products offered by the company are manufactured at its Toledo facility, whereas the company has distribution warehouses at both Toledo and Newark facilities.

Strategy

Lubriplate Lubricants is focusing on producing biobased products that strictly comply with the government regulations by optimizing and enhancing the efficiency of the current process used in the manufacturing of present lubricants while maintaining the quality of the products. This will help to cater to the increasing demand and boost the annual revenue in the refrigeration oil business.

Company Snapshot

200

Employees

1870

Founded

New Jersey, US

Headquarters

SWOT Analysis

Strengths

Diverse product portfolio
Strong brand image
Extensive experience in product development

Weaknesses

No recent developments related to the market

Opportunities

Growing consumer goods industry in emerging countries
Increase the production capacity

Threats

Stringent government regulations related to synthetic and petroleum-based lubricants

Product Offering

LUBRIPLATE LUBRICANTS COMPANY
- Industrial Products

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