METSÄ GROUP (METSÄ WOOD)

METSÄ GROUP (METSÄ WOOD) Overview

Company Headquarters: Finland

Founded:1934

Workforce: ~ 9,300

Company Working: Metsä Group is one of the leaders in producing sustainable bioeconomic products using renewable wood from forests. The company focuses on supplying wood products, pulp, fresh fiber paperboards, tissues, and cooking papers. Metsä Woods is a subsidiary of Metsä Group that produces LVL, birch and spruce plywood, timber, and engineered wood products. LVL sustainable products are offered under the Ketro LVL product category of Metsä Woods. It offers its wood products for applications in construction, industries, and distribution. It has eight production units and provides its products to customers across 30 countries globally.

MetsäBoard, Metsä Fibre, and Metsä Tissue are some of the brands of the group company, through which the company offers its products.

Strategy

Metsä Group strategizes to grow through industrial efficiency. The company focuses on industrial-scale production and sales of premium quality engineered wood products that are reliable and high-quality. It also aims to ensure sustainability by using renewable raw materials and recyclable products. The company also focuses on planting forests, expanding its industrial operations, and contributing to the shift from fossil fuels to renewables.

Company Snapshot

$5,182.9M

Revenue

9,300

Employees

1934

Founded

Finland

Headquarters

SWOT Analysis

Strengths

Broad product range and services
Strong presence in Europe

Weaknesses

Lack of presence in emerging markets
Dependence on Europe for revenue generation

Opportunities

Opportunities for growth in the Americas
Scope for expansion through mergers and acquisitions

Threats

Fluctuating raw material prices
Stringent government regulations regarding the environment

Key Developments

Date	Approach	Development
–	Expansion	Metsä Wood invested and began testing on the 65,000-cubic-metre Kerto LVL line at its Punkaharju mill. This helped increase the mill's production of Kerto LVL by about 50 percent.
–	Expansion	Metsä Wood built a new Kerto LVL production line, with an annual capacity of 65,000 cubic meters, at its Punkaharju mill. The value of the investment was approximately EUR 52 million (USD 58 million).
–	Expansion	Metsä Wood launched the innovative L-panel as part of its LVL product range. The L-panel is suitable for a wide variety of applications, from wall and ceiling panels to door blanks and window frames. It can also be easily customized and further expanded to build wooden structures.

Product Offering

METSÄ GROUP (METSÄ WOOD)
- Ketro LVL S-beam
- Ketro LVL Q-panel and L-panel
- Ketro LVL T-stud
- Ketro LVL Weather guard

Financial Performance

What our clients say

Trusted by forward-thinking businesses
for data-driven intelligence

Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.

Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.

Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.

Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.

Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.

Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.

Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.

Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!

Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.