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Midland Radio

Company Profile Analysis

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Midland Radio - Semiconductor showcase

Year Founded & Workforce

1959

100 Employees

Industry

Semiconductor

Services

Two-Way RadiosCB RadiosNOAA Weather Radios
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Midland Radio Overview

Company Headquarters: US

Founded: 1959

Workforce: ~100

Company Working: Midland Radio Corporation is the US-based affiliate of an international group of companies i.e. Haas Outdoors, Inc. spanning across North America, Europe, and Asia. The company is a leading manufacturer of two-way radios and weather alert radios. The product portfolio includes two-way radios, citizen band (CB) radios, micromobiles, P25 technology devices, mobiles and base stations/repeaters, amateur radios, and weather radios. The products sold to the retails of consumer electronics, sporting goods, specialty outdoor and many others nationwide.

Strategy

The business strategy of Midland Radio Corporation revolves mainly around an organic approach. The company invests in R&D for innovation of products to high-quality and reliable products with value to the end users

Company Snapshot

100

Employees

1959

Founded

US

Headquarters

SWOT Analysis

Strengths

  • High-Quality product offerings
  • Strong industry experience

Weaknesses

  • Increasing debt

Opportunities

  • Strategic partnerships and mergers

Threats

  • Strong competition
  • Rapid Changes in technology

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Product Offering

  • Midland Radio
    • Two-Way Radios
    • CB Radios
    • NOAA Weather Radios

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