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Oorja Corporation

Company Profile Analysis

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Oorja Corporation - Energy & Power showcase

Year Founded & Workforce

2005

Industry

Energy & Power

Services

Model 3Model T-1
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Oorja Corporation Overview

Company Headquarters: California, US

Founded: 2005

Company Working: Oorja Corporation is one of the global leaders in manufacturing and developing DMFCs. It provides a combination of fuel cell and battery, which delivers high power that helps reduce the operating costs and carbon emissions of its clients. Additionally, the company also provides products such as stationary refueling station, mobile refueling station, remote user interface, and onboard battery chargers.

It offers DMFCs to end-use industries such as material handling and telecommunications industry. The company provides its products for applications in electric Class III forklifts, scissor lifts, boom lifts, light towers, mobile power, and wireless cell towers, among others. Additionally, it also provides products for end-use industries such as oil & gas, military, and power industry for applications in refrigeration trucks, emergency power for lights, buildings & shelters, micro-grids, distributed energy generation, and other auxiliary power units

Strategy

Oorja Corporation focuses on achieving organic growth strategies by developing new products and expanding its presence across the globe. For instance, in 2016, it developed a new product Model 3 fuel cell system under its DFMC product portfolio. The company is consistently working on designing and manufacturing DMFC products, which help reduce the operating cost and increase the reliability of the fuel cells while being operated. It strategizes to strengthen its product portfolio and service offerings for direct methanol fuel cells to gain a larger customer base.

Company Snapshot

2005

Founded

California, US

Headquarters

SWOT Analysis

Strengths

  • Optimizing the design solution for DMFC products
  • Developing new products under DMFC products

Weaknesses

  • Less Focus on Generating Revenue Outside the US

Opportunities

  • Strategic Merger & Acquisitions
  • Advancements in technology for DMFC products

Threats

  • Highly competitive market with new entrants

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Key Developments

DateApproachDevelopment
September 2016Contracts and AgreementsOorja Corporation reached an agreement with Ensol Systems (Australia) to resell methanol-fed fuel cell solutions for off-grid applications in Canada. This agreement helped it increase its market share and leverage its vast expertise in fabricating and manufacturing DMFCs.
February 2016Product DevelopmentOorja Corporation launched its Oorja Model 3 fuel cell system, which has no need to swap batteries and has less frequency to water the batteries for mobile power applications and handling applications such as the powering of electric Class III forklifts, scissor lifts, boom lifts, and other mobile applications.

Product Offering

  • Oorja Corporation
    • Model 3
    • Model T-1

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