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PADDY POWER BETFAIR PLC

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PADDY POWER BETFAIR PLC - ICT showcase

Year Founded & Workforce

2016

7,503 Employees

Industry

ICT

Services

Online CasinoMobile Gambling
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PADDY POWER BETFAIR PLC Overview

Company Headquarters: Ireland

Founded: 2016

Workforce: ~ 7,503

Company Working: Paddy Power Betfair plc is an Irish sports betting and online gaming company. The company has developed products under five gaming and sports betting brands—Betfair, Sportsbet, Paddy Power, Fan Duel, and TVG. Paddy Power Betfair plc has presence in the US, Europe, and Asia-Pacific.

Strategy

Paddy Power Betfair plc is focused to improve its product offerings to remain competitive in the market. Furthermore, the company has acquired Adjarabet, one of the leading online gambling companies. The acquisition would aid Paddy Power Betfair plc to tap into new and emerging markets. The company is also planning to improve its reach in the international market to support company’ global growth.

Company Snapshot

$1,676.23M

Revenue

7,503

Employees

2016

Founded

Ireland

Headquarters

SWOT Analysis

Strengths

  • Broad Product Portfolio
  • Geographical presence

Weaknesses

  • Focus on the domestic market

Opportunities

  • Growth in the Rest of the World market

Threats

  • Changes in licensing and regulatory compliance
  • Cyberattack
  • Brexit can lead to business risk

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Key Developments

DateApproachDevelopment
February 2019AcquisitionPaddy Power Betfair plc acquired Adjarabet, a leading online gambling and betting company in the Georgia (US) market. The acquisition helps Paddy Power Betfair plc to improve its product portfolio and increase its market presence.

Product Offering

  • PADDY POWER BETFAIR PLC
    • Online Casino
    • Mobile Gambling

Financial Performance

Explore key financial metrics, segmented revenue, balance sheet health, and performance trends.

By Business Segment: Sports was USD 1,676.2 Mn in 2018.
PADDY POWER BETFAIR PLC — By Business Segment
Series (USD Mn)2018
Sports1,676.2
Gaming453.6

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