Printronix Auto ID Overview
Company Headquarters: US
Founded: 2016
Workforce: ~40
Company Working: Printronix Auto ID (Printronix) is a manufacturer and supplier of thermal printer and barcode validation solutions to various SMEs and large enterprises. The company offers ODV barcode validation, RFID, and remote printer management tools. The company provides printer solutions to various industry verticals including automotive, food & beverages, healthcare, retail, transportation, and manufacturing. The solutions distributed by the company are utilized by the world’s largest retailers in their warehouses and distribution facilities. The company was acquired by TSC Auto ID Technology Co., Ltd in 2015 and operates as an independent business.
Printronix operates across Asia-Pacific, the Americas, Europe, and the Middle East. It has its main offices located in Mexico, the US, Brazil, China, and South Korea.
Strategy
Printronix primarily focuses on the development of new products and solutions for various industries. The company invests in the research and development of new printing technology to strengthen its product portfolio. Printronix Auto ID also prioritizes strategic partnerships for market development. It has been focusing on providing regular maintenance services through service contracts to ensure the maximum productivity of its printers.
