Proterial Ltd Overview
Company Headquarters: Tokyo, Japan
Founded: 1956
Workforce: ~ 27,771
Company Working: Proterial Ltd, formerly Hitachi Metals, Ltd. is a high-performance material company with highly competitive core technologies. In January 2023, Hitachi Metals, Ltd. changed its name to Proterial Ltd. It operates in a wide range of areas relating to industrial infrastructure, automotive, and electronics, and its portfolio includes some of the world's most recognizable brands. The business segment of the company includes specialty steel products, functional components and equipment, magnetic materials and applications /power electronics, wires, cables, and related products. The offers magnet wire for EV/HEV inverter-fed motors with the insulation material of Polyamide-Imide (PAI), organic-inorganic composite materials, and low K materials. The company has nine manufacturing facilities and three research & development facilities in Osaka, Tottori, Shimane, Mie, Saitama, Tochigi, and Ibaraki. The overseas sales offices are in New York, Dusseldorf, London, Paris, Shanghai, Hong Kong, Taipei, Singapore, and other cities.
Strategy
Proterial Ltd aims to deliver new levels of value to clients all around the world by striving for the highest standards in original technology, products, processes, and people. It is working towards addressing specific client difficulties and contributing to the prosperity and vitality of everyone via the development of best-in-class materials. It focused on improving the technological base by developing production technologies that seamlessly realize mass manufacture of materials from the R&D level, as well as solutions for resource conservation/resource recycling. Furthermore, the company has been implementing a growth strategy that includes optimizing portfolios in each category while reforming and improving the profit structure is more resistant to swings in demand. It will accelerate transformation and progress toward its goals through significant investments and reforms that make the best use of the New Partners' resources through capital restructuring.
