Ramirent

Ramirent Overview

Company Headquarters: Helsinki, Finland

Founded: 1955

Workforce: ~ 3,700

Company Working: Ramirent is one of the leading service companies offering equipment on a rental basis for construction and other industries. It is engaged in the business of renting construction machinery and equipment in Sweden, Finland, Denmark, Norway, Estonia, Latvia, Poland, the Czech Republic, Lithuania, and Slovakia. The company offers light machinery, including painting and drilling, concrete mixing, and power & heating systems. It is also engaged in providing planning, electricity, installation, and maintenance services. It offers support equipment, along with weather covers, fences and gates, guard rails, fall safety systems, fall protection, and other traffic safety equipment. Moreover, the company also provides heavy equipment and machinery such as loaders, excavators, rollers and compaction equipment, and pumping equipment. It also offers lifts, climbing platforms, tower cranes, and personnel hoists, among others. Additionally, the company provides worksite planning, on-site support, condition monitoring, logistics, safety planning, fuel services, and training services. In addition to the construction industry, it serves shipyards, public sector, entrepreneurs, and households. The company specializes in offering machine rental, equipment rental, and dynamic rental solutions.

Strategy

Ramirent provides a wide range of equipment rental solutions for various industries, including construction, infrastructure, industrial, and events. The company offers a diverse fleet of machinery and equipment, such as excavators, loaders, aerial work platforms, power generators, and temporary modular buildings. Ramirent focuses on providing high-quality and well-maintained equipment to its customers. In addition to equipment rental, Ramirent offers value-added services to support its customers' projects. These services include equipment delivery and pickup, on-site technical support, training, maintenance and repair, and equipment monitoring solutions. By providing comprehensive services, Ramirent aims to enhance customer satisfaction and project efficiency. Ramirent prioritizes safety and sustainability in its operations. The company places a strong emphasis on providing safe and reliable equipment to its customers, adhering to stringent safety standards. Ramirent also promotes environmentally friendly practices, including the use of energy-efficient equipment and implementing sustainable solutions to minimize its environmental impact. Ramirent is committed to understanding customer needs and providing tailored solutions. The company works closely with its customers to assess their requirements, offer expert advice, and provide customized rental solutions to meet their specific project needs. Ramirent aims to build long-term customer relationships through exceptional service and responsiveness.

Company Snapshot

3,700

Employees

1955

Founded

Helsinki, Finland

Headquarters

SWOT Analysis

Strengths

Ramirent offers a wide range of equipment for rental, catering to various industries and project needs.
Ramirent has a strong presence in multiple countries across Europe
Ramirent embraces digitalization and technology to optimize its operations and improve customer service.

Weaknesses

Ramirent's performance is closely tied to the construction, industrial, and event industries. Any downturn or slowdown in these industries can have a negative impact on the company's revenue and profitability.

Opportunities

Increasing infrastructure investments in various countries present growth opportunities for Ramirent.
Ramirent's commitment to sustainability aligns with the growing demand for environmentally friendly practices in the construction industry.

Threats

The equipment rental industry is highly competitive, with numerous local and international players.
Economic fluctuations, changes in government policies, and market uncertainties can affect Ramirent's performance.
Economic fluctuations, changes in government policies, and market uncertainties can affect Ramirent's performance

Key Developments

Date	Approach	Development
April 2019	Acquisition	Ramirent Finland Ltd. completed the acquisition of Rocla Solutions Oy’s module rental business. The latter company is one of the leading logistics companies based in Finland. The deal is expected to strengthen the latter company’s relation with Ramirent and also position itself as one of the leading rental service providers in Finland
April 2019	Acquisition	Ramirent Plc completed the acquisition of Stavdal AB, a Sweden-based equipment rental company. The acquisition was anticipated to strengthen the former company’s position in the Swedish rental market, particularly in areas of Gothenburg and Stockholm.
December 2018	Acquisition	Ramirent Finland Ltd. completed the acquisition of the complete share capital of SRV Kalusto Oy's. With this acquisition, the former company entered into a cooperation agreement with SRV Group Plc in Finland.
December 2018	Partnership	Ramirent entered into an agreement with G.S.V. Materieludlejning A/S, a Denmark-based equipment rental company to divest its Danish equipment rental business. After the divestment, Ramirent was anticipated to have four segments operating across Finland, Sweden, Norway, Latvia, Estonia, Lithuania, the Czech Republic, Poland, and Slovakia.

Product Offering

Ramirent
- Global Construction Equipment Rental Market
- Construction Equipment Rental Market

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