SAP SE

SAP SE Overview

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Founded: 1972

Workforce: ~96,498

Company Working: SAP SE (SAP) is a leading provider of enterprise applications and software solutions. The company offers software-related services and enterprise application software globally. SAP SE operates through the applications, technology & services, and SAP business network business segments. The applications, technology & services segment generates its revenue primarily by selling software licenses and subscriptions to cloud applications and related services, as well as by implementing software products and education services. The SAP business network segment has basically emerged from combining all SAP network offerings into one network, which entirely covers temporary workforce sourcing, other procurement, end-to-end travel, and business travel expense management. Apart from Germany, the company operates through offices located in the Americas, Asia-Pacific, the Middle East & Africa and, Europe. SAP SE has several subsidiaries, including Hybris, Success Factors, Fieldglass, and SAP Ariba, situated at various locations globally. The company has approximately 15,000 partners globally.

Strategy

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Company Snapshot

$25.32M

Revenue

96,498

Employees

1972

Founded

SWOT Analysis

Strengths

Diversified geographic presence
Extensive research and development
Wide distribution network
Extensive Partner Ecosystem
Diversified Geographies
Revenue Performance
Global presence
Intelligent enterprise suite
Heavy investments in R&D
Strong intelligent enterprise suite
Heavy investments in R &D

Weaknesses

Limited success outside core business
▪ Limited Scope Apart from Core Business
Claims and lawsuits
Dependency on third party technology, including cloud and web services
Limite success outside core business

Opportunities

Expanding cloud computing market
Expanding cloud computing market
Global Software Industry
Agreements And Contracts
New Product Launch
Increasing need for big data solutions in asset performance
Innovating product
Partnership prospects for cloud technology
Expansion of product
Technical advancement in market

Threats

Stringent regulatory policies in Germany and the US
Intense competition
Stringent Regulatory Requirements in Germany and The US
Technological Changes
Competition Pressures
Deterioration in global economic conditions or budget constraints of national governments
Intense market competition

Key Developments

Date	Approach	Development
January 2019	Product Development	SAP announced that its SAP S/4HANA is now available for financial products subledger. The solution provides a central hub to manage data between operational and finance systems, thereby streamlining accounting flows and supporting increased transparency and control.
January 2019	Acquisition	SAP completed its previously announced acquisition of Qualtrics International Inc., a software company. This acquisition will further accelerate the new XM category by combining Qualtrics’ experience data with operational data from SAP software.
November 2018	Acquisition	SAP has announced the acquisition of research management software provider Qualtrics for USD 8 billion (£6.2bn) with the aim at delivering the transformative potential of experience and operational data.
February 2018	Product Launch	SAP announced the release of SAP Asset Strategy and Performance Management. This product enhances the capabilities of the SAP Leonardo IoT technology. SAP Asset Strategy and Performance Management is the latest addition to cloud solutions for asset management from SAP, which includes SAP Asset Intelligence Network, SAP Predictive Engineering Insights, and SAP Predictive Maintenance and Service.
November 2019	Deployment	The Mercedes-Benz EQ Formula E team is chosen the SAP HANA platform and the SAP Sports One solution to prepare for season six of the ABB FIA Formula E Championship.
February 2020	Contract	With the conclusion of a two-year initiative to transfer its SAP-based core banking system to AWS, Macquarie's banking and financial services (BFS) division has opened the curtain on a significant aspect of its journey to the cloud.
November 2022	Agreement	SR Technics and HCLTech. have agreed to a multi-year contract, it was revealed today. Using RISE with SAP, HCLTech will put into place a brand-new, greenfield SAP S/4HANA infrastructure that is hosted on Microsoft Azure. By switching to an agile, cloud-based ERP platform, SR Technics will be able to upgrade its application stack and reduce operational costs for its IT infrastructure.

Product Offering

SAP SE
- Asset Performance Management System
- Cloud Computing
- Sports Technology Market
- Core Banking Solutions
- Digital MRO Market

Financial Performance

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