SHWire

SHWire Overview

Company Headquarters: Lugde, Germany

Founded: 1858

Workforce: ~ 31,000

Company Working: SHWire is a leading manufacturer and supplier of flat, round, and covered enamelled aluminum and copper magnet wire in Europe. SHWire establishes global standards through improvements in both products and processes. The company’s product portfolio of magnet wire includes round and flat wires, enamelled and braided, made of copper or aluminum. It has a production capacity of around 50,000 tons per day and 50,000,000 kilometers of magnet wire are produced per year. The company is the largest and most modern single magnet wire producer in Europe with 100% data traceability. It has a centralized production, monitoring, and control system with comprehensive laboratory and development capacities. The company has a production plant in Germany and serves its customer across Europe.

Strategy

SHWire is dedicated to long-term investments and business partnerships by utilizing innovation, learning, and operational excellence. The company is focused on a sustainable future by practicing ecological, social, and societal harmony for 164 years. Economic choices are a key component of the company approach and always represent sustainable and responsible behavior. Also, the company supports the 17 outlined UN sustainability goals as well as the objectives of the UN Climate Conference in Paris in 2015 (COP21) to prevent global warming. The company is in the process to execute and accomplish the Sustainable Development Goals (SDG) while simultaneously consuming fewer resources through creative goods and solutions, new technology, and sustainable business practices.

Company Snapshot

31,000

Employees

1858

Founded

Lugde, Germany

Headquarters

SWOT Analysis

Strengths

Centralized production, monitoring and control system
Diverse product portfolio
Leading magnet wire company in Europe

Weaknesses

Limited manufacturing facilities as compared with other players
Fluctuating demand quantities

Opportunities

Comprehensive laboratory and development capacities
Growing investment in expansion and technology development

Threats

Volatile stock market prices
Price fluctuations and uncertain raw material requirements

Key Developments

Date	Approach	Development
March 2021	Expansion	SHWire invested in the expansion of manufacturing facilities in Ludge, Germany. The facility is expected to be operational by 2024. The expansion will help the company to cater the growing needs for electro-mobility products and deliver them to renowned European automakers.

Product Offering

SHWire
- Shwire: Products Offered

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