Singtel Overview
1.1.1 Business Overview
Company Headquarters: Singapore
Founded: 1974
Workforce: ~25,000
Company Working: Singapore Telecommunications Limited (Singtel) is one of the leading providers of multimedia and information communication technology (ICT) solutions including voice, data, and video services over fixed and wireless platform. The company operates through three business segments namely group consumer, group enterprise and group digital life. The group consumer segment includes next-generation communications, infotainment, and technology services across Asia-Pacific and Africa. The segment also includes mobile network services, pay TV, fixed broadband and voice services. The group enterprise segment includes integrated ICT solutions that include mobile and related accessories, fixed voice and data, managed services, cloud computing, cybersecurity, IT, and professional consulting. The segment offers its services over fixed and mobile networks, data centers. Moreover, the group digital life services segment is focused on three specific areas that cover digital marketing, advanced data analytics and intelligence, and premium over-the-top (OTT) video. The group has businesses across Asia-Pacific, North America, Europe, and the Middle East and Africa.
Singtel aims at improving its technical capabilities of subsidiaries such as Optus Group, Bharti Airtel, and AIS. This help the company to strengthen its presence in the Asia-Pacific and European region. For instance, Singtel aims at transforming its Optus Group into a digital organization that offers converged fixed, mobile, and video services. This helps the Optus Group to enhance its service offerings and strengthen its market position in Australia. Additionally, Singtel believes in strategic partnerships to provide innovative solutions to its customers to deliver exciting digital lifestyle products and services. It also focusses on investment in supporting the growth of IoT and 5G initiatives in the next few years.
Strategy
Singtel is forming alliances to provide merchant partners with carrier billing functionality throughout Southeast Asia. It will assist them in increasing conversion rates and income while streamlining the purchasing process for consumers. The company aims to capitalize on latent digital growth in the 5G era while sharpening the Group's focus and increasing shareholder value. It is focusing three areas of capitalizing on opportunities. It will use 5G leadership to revitalize core consumer and enterprise industries while developing new ICT and digital services growth engines. It also seeks to unleash the value of its portfolio of high-quality infrastructure assets to invest in critical infrastructure for the digital economy.
