SITA Overview
Company Headquarters: Geneva, Switzerland
Founded: 1949
Workforce: More than 4,700
Company Working: SITA is one of the leading specialists in air transport communications and IT solutions in the world. SITA offers telecommunications services and provides integrated IT infrastructure and application solutions to the aviation industry. The company works alongside Airbus, Orange Business Services, and Riverbed to provide technical support and deliver end-to-end solutions to customers worldwide. The firm’s subsidiaries are Aviareto, CHAMP Cargosystems, and SITAONAIR.
It has a presence in about 200 countries across the world. The company has over 2,800 customers, which include airlines, airports, and governments. The company had more than 80 patents as of 2017. The company’s consolidated revenue was USD 1.5 billion in 2016.
Strategy
SITA focuses on reducing costs and increasing efficiency to maintain its position in the market and attract more customers. Through developments and innovations in cybersecurity, disruption management, identity management, airport connectivity, and bag tracking the company aims at addressing the pressing issues faced by the aviation industry. To this end, the company filed for and was granted 80 patents in 2016–17. SITA is also focused on improving passenger experience and operational efficiencies through collaborations with different airlines, air traffic management organizations, and air navigation service providers.



