Telefonica Overview
Company Headquarters: Spain
Founded: 1924
Workforce: ~120,138
Company Working: Telefonica S.A. (Telefonica) is one of the leading telecommunication company with a diversified telecommunications network that provides a range of services. The company offers wireline, wireless, DSL, TV, and other digital services. The company operates through five business segments namely Telefonica Spain, Telefonica Brazil, Telefonica Germany, Telefonica UK, and Telefonica Hispano America. These segments are engaged in providing wireless, wireline, cable, Internet, television businesses and other digital services. Telefonica Spain offers fixed telephony, internet and data, mobile communications, Pay-TV, and wholesale services in Spain. Telefonica Brazil manages the telecommunications operations in Brazil. Telefonica Germany serves the German market. Telefonica UK provides fixed telephony, Internet and data, and mobile communications in the UK. Telefonica Hispano-American oversees the fixed and mobile telephony services, broadband, Internet, data, broadband, television, value added services operations and development in Argentina, Chile, Peru, Colombia, Mexico, Venezuela and Central America, Ecuador, and Uruguay. The fixed businesses in Europe and Latin America offer traditional fixed telecommunication services, including public switched telephone network (PSTN) lines; integrated services for the digital network (ISDN) accesses; public telephone services, local, domestic and international long-distance and fixed-to-mobile communications services, corporate communications services; supplementary value-added services and others. It also offers high-speed Internet services through fiber to the home (FTTH) in certain markets (primarily Spain, Brazil, and Chile) and VDSL-based services (primarily Spain and Germany). Telefonica also offers voice over internet protocol (VoIP) services in some markets. Geographically, the company operates in Spain, Brazil, Germany, the UK, Argentina, Peru, Chile, Mexico, Colombia, Venezuela, and Central and Hispanic America.
Strategy
Telefonica aims to improve its infrastructure management solutions and offer high connectivity solutions. It also aims at increasing its investment in network and platform solutions to deliver a wide range of connectivity services through a fixed and mobile product portfolio that includes video and digital services. It also aims to strengthen its market position by generating brand awareness, increase customer base, and achieve customer satisfaction. The company also focusses on increasing marketing initiatives and programs and concentrate on offering innovative products to create value.
