The Godrej and Boyce Mfg. Co. Ltd Overview
Company Headquarters: Mumbai, India
Founded: 1897
Workforce: ~12,000
Company Working: The Godrej and Boyce Mfg. Co. Ltd (Godrej & Boyce) is involved in consumer goods manufacturing, real estate, appliances, agri, and other businesses. Godrej & Boyce has operations in the US, Argentina, the UK, the Netherlands, Nigeria, South Africa, Saudi Arabia, Bahrain, Oman, Bangladesh, Sri Lanka, Vietnam, Malaysia, Singapore, and Indonesia. The Godrej and Boyce Mfg. Co. Ltd operates as a subsidiary of the Godrej Group.
Strategy
Godrej & Boyce has focuses on offering a wide range of furniture, to create a strong brand value among its competitors. The company is spending heavily on R&D as much as USD 8.3 million in 2018 supported by a strong research team to develop new and innovative furniture designs is helping the company widen its portfolio constantly. The company is increasing its footprint across regions through strong vendor networks and extensive branding.



