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Toyota Boshoku Corporation

Company Profile Analysis

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Toyota Boshoku Corporation - Automotive showcase

Year Founded & Workforce

1918

41,600 Employees

Industry

AutomotiveB2BB2C

Services

Air filtersOil filtersAnti-allergen and deodorizing cabin air filtersPollen removal cabin air filterAnti-bacterial, mold resistant cabin air filter
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Toyota Boshoku Corporation Overview

Company Headquarters: Japan

Founded: 1918

Workforce: ~41,600

Company Working:

Toyota Boshoku Corporation designs, manufactures, and sells automotive interior and exterior components, and seat systems and automotive engine parts. It offers its products through three business segments namely seat, interior & exterior, and unit components. The seat business offers seat frames, seat fabrics, seat airbags, and seat components. The interior and exterior business offers bumpers, fender liners, seats, door trims, headliners, and carpets.

The company has 46 manufacturing facilities located in the US, Canada, Thailand, China, France, India, and Japan. Aiho Corporation, Green Kasei Co., Ltd, TB Iwate Corporation, Tianjin Intex Auto Parts Co., Ltd., TBDN Tennessee Company, TB Kawashima Co., Ltd, and Tb Sewtech Kanto Corporation are some of the subsidiaries of the company. The company’s clientele for active seat headrests market is comprised of Toyota Motor Corporation, BMW AG, Subaru and other companies.

Strategy

Toyota Boshoku Corporation strategizes to continue to invest in new products, new technology, improved distribution, and enhanced digital capabilities over the next few years with the objective to gain higher returns on the invested capital. The company strategizes to enhance its sales services and the distribution for developing the market. The company heavily invests in research and development activities to meet the safety standards regulated by government, while enhancing its product portfolio and modifying the production processes.

Company Snapshot

$12,240.91M

Revenue

41,600

Employees

1918

Founded

Japan

Headquarters

SWOT Analysis

Strengths

  • Highly focus on automotive interior and exterior component business
  • Strong customer base in seat business
  • Strong research and development capabilities

Weaknesses

  • Highly dependent on the Japan market

Opportunities

  • Scope for collaboration with seat system suppliers
  • Strategic mergers and acquisitions with major OEMs of automotive
  • Possibilities for seats accompanying the advent of automated driving
  • Integration of seat headrest with electronic entertainment devices and air bags

Threats

  • Currency exchange risks
  • Intense competition from global and local suppliers

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Key Developments

DateApproachDevelopment
–ExpansionToyota Boshoku Corporation expanded in India by establishing new sales and business development offices in India. The company is enhancing its seat and interior components business in India by establishing sales activities.

Product Offering

  • Toyota Boshoku Corporation
    • Air filters
    • Oil filters
    • Anti-allergen and deodorizing cabin air filters
    • Pollen removal cabin air filter
    • Anti-bacterial, mold resistant cabin air filter
    • Clean air filter Premium
    • Hydrocarbon absorption filters

Financial Performance

Explore key financial metrics, segmented revenue, balance sheet health, and performance trends.

By Business Segment: Revenue rose from USD 12,564.8 Mn in 2017 to USD 12,781.9 Mn in 2019.
Toyota Boshoku Corporation — By Business Segment
Series (USD Mn)201720182019
Revenue12,564.812,629.412,781.9

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