TSC Auto ID Technology Co., Ltd

TSC Auto ID Technology Co., Ltd Overview

Company Headquarters: Taiwan

Founded: 1991

Workforce: ~400

Company Working: TSC Auto ID Technology Co., Ltd (TSC) develops and sells thermal and bar code printers across the globe. The company provides various printers and solutions such as desktop barcodes printers, industrial bar code printers, mobile barcode printers, color label printers, accessories, and other printer supplies to different industry verticals such as manufacturing, retail, healthcare, warehouse, and logistics. The products offered by the company stand out for their user-friendly design, stable operation, and unparalleled durability.

The company operates across various countries including the US, Germany, China, and Taiwan. Some of the subsidiaries of the company are Diversified Labeling Solutions, Inc. TSC Auto ID (H.K.) Ltd., and TSC Auto ID Technology America Inc.

Strategy

TSC focuses on strategic partnerships and acquisitions for market penetration and development, which is expected to strengthen its position in the global market. The company makes consistent efforts to continue manufacturing user-friendly, stable, and durable products to earn the customer’s trust. The company also invests heavily in the development of new products and the improvement of existing products.

Company Snapshot

$164.12M

Revenue

400

Employees

1991

Founded

Taiwan

Headquarters

SWOT Analysis

Strengths

Wide geographic presence
Diversified product portfolio

Weaknesses

Limited presence in the printer market

Opportunities

Focus on global expansion
Strategic acquisitions
Focus on product developments

Threats

Changing government rules and regulations
Intense competition

Key Developments

Date	Approach	Development
September 2019	Product Development	TSC launched a new generation of TDM Series mobile barcode printers to ensure full mobility that will last for a longer time without the need for charging.

Product Offering

TSC Auto ID Technology Co., Ltd
- Mobile Barcode Printers

Financial Performance

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