ViaSat Overview
1.1.1 Business Overview
Company Headquarters: US
Founded: 1986
Workforce: ~10,000
Company Working: Viasat is a provider of networking and communication solutions. It operates its business under three verticals namely satellite services, commercial networks, and government systems. Under satellite services, Viasat provides Internet, telephony and digital television services. The enterprise VSAT market falls under its satellite services business segment. Under the commercial services segment, the company provides Internet services for businesses such as office broadband, aviation, and Internet, machine-to-machine (M2M) satellite communications, and professional and managed cybersecurity services. The government systems segment provides airborne mobile broadband for government missions, antenna systems, high-capacity satellite systems and terminals, multifunctional information distribution systems (MIDS) tactical data links, and others. Viasat serves in North America, Europe, the Middle East, and Asia-Pacific.
Viasat is vying for organic growth in the enterprise VSAT market through its state-of-the-art Viasat -1,2, and 3 satellites for satellite broadband connectivity. The company is also increasing its footprint in the residential broadband and Wi-Fi markets by providing solutions for small and medium-sized businesses and offering public Wi-Fi hotspots. The company also aims to expand the commercial networks segment through in-flight Wi-Fi offerings with the US and Mexican airlines.
Strategy
Viasat focuses on creating highly differentiated services that are uniquely valuable to its customers. It emphasizes increasing its list of customers by expanding its product offering for the global maritime VSAT market. The company aims at receiving more contracts from the US Army. It also plans to adopt mergers and acquisitions with a focus on emerging players in the global maritime VSAT market to expand its presence in new regional markets.
