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Food & Beverages

Vitaco Health Group

Company Profile Analysis

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Year Founded & Workforce

2006-12-31

400 Employees

Industry

Food & Beverages

Services

V

Vitaco Health Group Overview

Company Headquarters: Auckland, New Zealand

Founded: 2007

Workforce: ~400

Company Working: Vitaco Health Group (Vitaco) manufactures and markets nutrition products. The company offers a line of vitamins and supplements, sports nutrition products, and health food items. The company operates as a subsidiary of Vitaco Holdings Limited and was formed with the merger of Nutra-Life Health & Fitness and Healtheries of New Zealand.

Strategy

Vitaco is focused on product improvement, global expansion, and increasing productivity. The company aims at enhancing its supply chain and expand its customer base. Through acquisitions, it plans to create brand value and increase brand loyalty. Moreover, the company is looking to increase product visibility in Asia and the Middle East. Extensive research, product development, and increasing productivity are some of the strategies that Vitaco is expected to adopt in the coming years.

Company Snapshot

400

Employees

2006-12-31

Founded

Auckland, New Zealand

Headquarters

Key Developments

DateApproachDevelopment
December 2019ExpansionVitaco launched its sports nutrition brand Musashi in India post a favorable regulatory change in the country.
June 2015AcquisitionVitaco acquired Musashi, a complementary brand to the company’s existing sports portfolio, for USD 9.1 million.

Product Offering

  • Vitaco Health Group
    • Nutra Life
    • Balance Sports Nutrition
    • Aussie Bodies
    • Body Trim
    • Musashi

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About the Author

Wantstats Research Team

Wantstats' research desk profiles Vitaco Health Group as part of our ongoing coverage of the Food & Beverages sector, drawing on public company data, filings, and market intelligence.

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I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!
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Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.
Noah Malgeri
Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.
Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.
Joseph Aguayo
Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.
Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.
Peter Groot Koerkamp
Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.
Younghwan Choi
Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.
Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.
Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!
Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

Vitaco Health Group

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