Vodafone Group Plc

Vodafone Group Plc Overview

1.1.1 COMPANY OVERVIEW

Company Headquarters: UK

Founded: 1982

Workforce: ~10,000

Company Working: Vodafone Group Plc. is the world’s leading telecommunications group which helps businesses to succeed in the digital world. The company’s product offerings comprise mobile services, fixed-line services including broadband, TV offerings & voice, mobile money services, Internet of Things (IoT) services, cloud & security services, and carrier services. The company’s technology offerings comprise analytics & automation, cloud, collaboration, data center, digital transformation, enterprise networks, innovation, mobility, security, and related services. The company caters to various industry verticals such as energy, education, financial services, retail, and hospitality, as well as government organizations. Globally, the company has a presence in Middle East & Africa, Europe, and Asia-Pacific.

Strategy

Vodafone Group PLC focuses on partnerships and new product developments to establish a strong position in the Fixed Mobile Convergence market. The company also aims at expanding its geographic presence and customer base through collaborations and partnerships. Furthermore, the company is focused on delivering highly secure, automated, software-defined, intelligent platforms. The company’s strategic priorities include increasing the value of the network, accelerating the pace of innovation, and transforming its business model.

Company Snapshot

$54,969M

Revenue

10,000

Employees

1982

Founded

UK

Headquarters

SWOT Analysis

Strengths

Strong focus on research and development
Strong brand value

Weaknesses

Highly reliant on the European market
High focus on Europe market

Opportunities

Growing adoption of industrial IoT can offer significant opportunity

Threats

Increased competition in Asian market
Falling market share across territories
Social or political unrest
Highly competitive telecommunications markets

Key Developments

Date	Approach	Development
Feb 2019	Product Launch	Vodafone Idea Ltd (VIL), the Indian joint venture between Vodafone Group Plc and Idea Networks, is set to expand its enterprise business by launching commercial narrowband Internet of Things (NB-IoT) services, having conducted pilot programs in four cities for various use cases, including smart energy metering technology. Vodafone’s Indian joint venture is targeting a bulk of the NB-IoT markets which is expected to grow to USD 70 million in three years.

Product Offering

Vodafone Group Plc
- Fixed Mobile Convergence

Financial Performance

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