Woolworths Group Ltd Overview
Woolworths Group is Australia and New Zealand's largest food and everyday-needs retailer, generating A$71.5 billion of F26 sales through 1,729 retail stores, a market-leading eCommerce operation (A$10.6 billion of online sales, 15.9% penetration) and an ecosystem of complementary services. Its cornerstone, Australian Food (A$53.9 billion sales; A$2.95 billion EBIT; 29.2% ROFE), holds an estimated share of close to one-third of the Australian supermarket market and is the profit engine of the Group. Around it, management has built a data-rich flywheel — the Everyday Rewards loyalty programme (13+ million members across ANZ), Cartology retail media, Quantium analytics, Primary Connect supply chain and PFD food-service distribution — designed to monetise traffic of 26.1 million weekly customer transactions. The strategic narrative in F26 was recovery: after a disrupted F25 (industrial action, value-perception deficit, NZ and BIG W losses), all trading segments grew EBIT, Group EBIT rose 12.7% and ROFE improved 2.7 points to 16.4%.
Company's own description (F26 Annual Report, paraphrased)
Woolworths Group describes itself as a purpose-led organisation, established in 1924, that is one of Australia and New Zealand's largest retailers, with a wide store network and eCommerce business anchored by its Food business. It organises its activities into three groupings:
Food retail: the cornerstone supermarket businesses in Australia and New Zealand.
Complementary businesses: BIG W (general merchandise) and Petstock (specialty pet retail), plus PFD (B2B food distribution).
Complementary services: Everyday Rewards (loyalty, rewards and services), Cartology (retail media) and Primary Connect (distribution and fulfilment network).
The Group's stated purpose is to create better experiences together for a better tomorrow, and its ambition is to be the first choice for customers by offering the best products and shopping experiences, led by its people and powered by technology.
Business model
The business model, as framed by management, is a reinvestment flywheel: deliver sales and volume growth through dependable low prices → unlock productivity and efficiency (supply chain automation, above-store cost-out of ~A$400m in F26, AI-driven rostering) → reinvest in customers (price, Everyday Rewards, convenience). Complementary businesses and services monetise the customer base and contributed around one-third of Group EBIT growth in F26.
Revenue model mix (independent characterisation)
| Revenue type | Main sources | Approx. weight | Comment |
|---|---|---|---|
| Product sales (retail, owned inventory) | Supermarkets AU/NZ, Metro, BIG W 1P, Petstock, eCommerce B2C | ~88–90% of Group sales (derived from segment data) | Low-margin, high-turnover; Group gross margin 27.4% |
| Wholesale / B2B product sales | PFD Food Services, SIW, export meat, NZ franchise supply (SuperValue/FreshChoice) | ~6–7% (B2B Food A$3.7bn plus NZ "other revenue" NZ$785m) | Lower margin; Australian B2B EBIT margin 2.6% |
| Services & logistics | PC+ third-party freight and warehousing, SIW supply chain | ~3% (B2B Supply Chain A$2.27bn, partly intersegment) | Includes A$395m supplier freight revenue reclassified at Group level |
| Media / data / advertising | Cartology retail media, Quantium analytics and AI consulting | Not separately disclosed; Cartology revenue +7.8% in F26 | High-margin; part of "Media, wPay, Rewards & Services" (+9.6% in F26) |
| Subscription & financial/telco services | Everyday Extra (subscription), Everyday Mobile, Everyday Insurance, gift cards, wPay | — | Commission/partner-based economics; Everyday Mobile active customers +10% F26 |
| Marketplace commissions (3P) | BIG W Market, Everyday Market (Woolworths MarketPlus platform) | BIG W Market sales A$56m (commission revenue) | Asset-light extension of range (3m+ items on BIG W Market) |
| Franchise fees / royalties | FreshChoice, SuperValue (NZ), Petstock franchise | Small | FreshChoice fees reclassified in Q4 F26 |
Licensing is immaterial.
Value-chain position
Woolworths is vertically integrated well beyond store retailing: it operates its own national and regional distribution centres (e.g., the automated Moorebank NDC and RDC in NSW), customer fulfilment centres (CFCs) and eStores, a vertically integrated ready-meals facility (The Kitchenary, in Australia and New Zealand), meat processing and export operations, an own-brand product development function (445+ new own-brand products in F26), data science (Quantium), retail media (Cartology) and payments (wPay). Upstream it sources from thousands of growers and suppliers (supplier sentiment "Voice of Supplier" 52% in May 2026).
Customer types and end-markets
| Customer type | Businesses serving them | End-market |
|---|---|---|
| Australian households (mass market) | Woolworths Supermarkets, Metro, Online, MILKRUN | Australian grocery/food retail |
| NZ households | Woolworths NZ, FreshChoice/SuperValue (franchise), MILKRUN NZ | NZ grocery |
| Value-seeking general-merchandise shoppers | BIG W, BIG W Market | Australian discount department stores |
| Pet owners | Petstock (retail, vets, online) | Australian pet care |
| Quick-service restaurants, food service, independent grocers | PFD, SIW | Food service / wholesale |
| Suppliers / brand owners (as advertisers & data buyers) | Cartology, Quantium | Retail media, analytics |
| Third-party shippers | PC+ (Primary Connect) | Freight & warehousing |
| Businesses (workplace supplies) | Woolworths at Work | B2B office/consumables |
Strategy
Stated strategy (F26 Annual Report themes)
Ambition: Be the first choice for customers, offering the best products and shopping experiences, led by People and powered by Technology.
Medium-term strategic priorities: 1. Become first choice for the Freshest Australian Food
-
Improve returns in New Zealand Food and BIG W
-
Grow complementary businesses & services
Australian Food focus areas: Best of Australian Fresh; Products you love and need; Easiest ways to shop; Consistent and meaningful value; Execution excellence.
Enablers: People and Technology (digital, data and AI).
Sustainability: 2030 Sustainability Plan — climate & nature; waste & circularity; human rights; social impact; health & nutrition (14 goals).
Financial aspirations (medium-term)
| Aspiration | F26 status |
|---|---|
| Woolworths Food Retail sales growth in line with or above the market | F26 +4.5% (+5.9% ex tobacco); H2 +5.7% — broadly in line/above Coles Supermarkets (+3.7%; +5.1% ex tobacco) |
| Woolworths Food Retail EBIT growth > sales growth | F26 EBIT +5.2% vs sales +4.5% — achieved |
| Incremental growth from complementary businesses & services | ~One-third of Group EBIT growth in F26 |
| Double-digit TSR | 1-year share-price return ~+48% to Oct 2026 |
| Double-digit ROFE in NZ Food and BIG W (medium term) | NZ 5.2%, BIG W 7.0% — not yet achieved |
Strategic initiatives register (last 24 months)
| Initiative | Date | Description | Target / outcome |
|---|---|---|---|
| Above-store cost-out programme | Announced Feb 2025 | Simplify support office, reduce goods-not-for-resale, marketing and IT spend | ~A$400m savings delivered in F26 (half in H1) |
| Lower Shelf Price | Ongoing, expanded F26 | 800+ items, average double-digit reduction | Double-digit unit growth on programme |
| Price Freeze | 1 May–1 Aug 2026 | 300 own/exclusive brand staples frozen | Contributed to trimmed Q4 EBIT guidance |
| Everyday Rewards investment | F26 | Partner additions (ANZ, Amex), boosted offers, campaigns (Fissler, Big Points Blitz) | 10.8m AU members; record boosting |
| Agentic Olive / Google Cloud | Jan 2026 (NRF) – Jun 2026 launch | Gemini Enterprise for CX; five-year strategic partnership with Google Cloud; Gemini Enterprise rolled out to office staff | First Australian retailer on Google's agentic platform |
| AI workforce management | F26 | AI-driven rostering | Productivity |
| Supply chain modernisation | Completed Nov 2025 | Moorebank NDC + RDC; benefits expected to materially offset supply-chain implementation costs in F27 | MoRDC ahead of plan |
| eCommerce capacity | F26 | Adelaide CFC; St Marys eStore; DTB expansion; DoorDash partnership; MILKRUN expansion | eCom +18.6% |
| Fresh Service Fundamentals | F26–F27 | Training in 130 stores; rollout to all stores F27 | Fruit & Veg NPS +2 pts |
| Exit gates / stockloss | F26 | Rolled out to 681 stores | Improved stockloss |
| NZ store operating model | H1 F26 | Cross-functional teams; 5,000+ recruits; 300+ promotions | Initial disruption; Q4 recovery in metrics |
| NZ Member Prices relaunch | Mar 2026 | 1,500+ items | Value for Money improvement |
| BIG W repositioning | F26 | Clothing range, RFID, Big Price Drops, new format, BIG W Market integration, standalone systems separation | EBIT A$64m; systems separation costs continue in F27 |
| Petstock value reset | F26 | Lower prices; PetCash loyalty; own brands in Woolworths | EBIT +33.5% |
| MyDeal closure | 30 Sep 2025 | Exit loss-making marketplace | W Living losses reduced |
| Cartology screens & Ads Manager | F26 | 1,600+ aisle-entry screens; self-service | H2 revenue +11.3% |
| 2030 Sustainability Plan | Mar 2026 | 14 goals across 5 areas | 45% Scope 1&2 reduction vs F23 |
Guidance / outlook (F26 results, 26 Aug 2026)
-
Woolworths Food Retail sales +7.6% for the first eight weeks of F27 (ex-tobacco also +7.6%), with the Disney Ooshies collectibles programme estimated to add ~1.5–2 pts.
-
NZ Food sales +4.2% (NZD) for the first eight weeks; trading conditions expected to remain subdued; target improved F27 financial performance.
-
BIG W first-eight-week sales declined modestly; conditions challenging.
-
Wage pressure: 4.75% Australian annual wage increase plus progressive changes to pay for 18–19-year-olds.
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Supply chain: Moorebank benefits expected to materially offset ongoing supply-chain implementation costs in F27.
-
Other segment LBIT guidance: ~A$260–270m for F27.
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No quantitative Group EBIT guidance provided.
Products & Services
Australian Food — store formats and channels
| Offering | Description / capabilities | Target customer | Latest data point | Pricing model |
|---|---|---|---|---|
| Woolworths Supermarkets | Full-range supermarkets (fresh, grocery, everyday needs); 1,130 Australian Food stores at end F26 incl. Metro | Mainstream households | Store-originated sales A$42.9bn F26 (+2.1%); 13 net new stores, 67 renewals in F26 | Retail shelf price; Lower Shelf Price; promotions; Price Freeze (1 May–1 Aug 2026) |
| Woolworths Metro | Small-format urban convenience stores | Inner-city, top-up shoppers | Sales A$1.65bn (+3.2%); net −2 stores F26 | Retail pricing |
| Woolworths Online — Delivery | Home delivery from CFCs, eStores and stores | Time-poor households | Delivery eCom sales A$5.1bn (+16.5%) | Delivery fees (schedule not disclosed); subscription option via Everyday Extra / delivery passes |
| Pick up / Direct to Boot (DTB) | Click & collect; DTB at 785 locations | Convenience-seeking drivers | Pick up sales A$3.6bn (+21.6%); 42.1% of eCom in Q4 | Generally free/low fee (not disclosed) |
| Direct to Boot Now | Sub-60-minute collection | Urgent missions | Available at 661 stores end F26 (+88 in H2) | — |
| MILKRUN | Rapid (on-demand) delivery brand (rebranded from Metro60 after acquiring the MILKRUN brand) | On-demand, urban | 47% of online delivery orders delivered within 2 hours in Q4 F26 | Delivery fee (not disclosed) |
| DoorDash partnership | Third-party on-demand delivery of Woolworths range | On-demand | Launched H2 F26 | Platform pricing |
| Woolworths at Work | B2B ordering for workplaces | SMEs/corporates | Included in Food Retail | Account-based |
| Everyday Market | Integrated 3P marketplace alongside groceries (Woolworths MarketPlus platform) | Online shoppers | Moved to Australian Food in F26 | Commission |
| Healthylife | Health and wellness online platform | Health-focused consumers | Moved to Australian Food in F26 | Retail |
| eStore St Marys (NSW) | Largest hybrid supermarket + automated fulfilment centre in network | Western Sydney | Opened F26 | — |
| Mini Woolies | Social-enterprise learning-store programme in schools/communities | Students/community | 22 new sites F26 (Australia) | Non-commercial |
Australian Food — digital, loyalty and services (WooliesX)
| Offering | Description | Latest data point | Pricing / economics |
|---|---|---|---|
| Woolworths app & website | Primary digital platforms | Average weekly Group digital traffic 31.5m (+7.2%); Q4 33.0m (+13.4%) | Free |
| Olive (agentic AI assistant) | Conversational shopping companion on Google Gemini Enterprise for CX; builds baskets, plans meals, spots specials; customer approves orders | Announced 29 Jun 2026; rolled to ~200,000 staff first; customer rollout from July 2026 | Free (customer-facing) |
| Smart Basket | One-click predictive online basket | Launched F26 | Free |
| Scan&Go Trolleys | Scan-and-bag trolleys in store | 52 stores F26 | Free |
| Everyday Rewards | Group loyalty programme (AU+NZ); points, boosters, partner earn (ANZ, American Express added F26; Qantas points conversion long-standing) | 10.8m active AU members (+3.4%); 2.3m NZ; tag rate 74.0% AU Q4 | Free; partner-funded |
| Everyday Extra | Paid subscription tier with additional discounts/benefits | Active; subscriber numbers not disclosed | Monthly/annual subscription |
| Everyday Mobile | MVNO mobile plans | Active customers +10% F26; NPS +7 pts | Prepaid/postpaid plans |
| Everyday Insurance | Car, home, pet, travel insurance distribution (underwritten by partners) | Active policies +4.3% F26 | Commission |
| Cartology | Retail media: in-store screens (1,600+ aisle-entry screens added), digital ads, Ads Manager self-service, BIG W 1P Sponsored Search | Revenue +7.8% F26 (+11.3% H2) | Advertising fees |
| wPay | Payments processing/digital wallet infrastructure | Contributing to services growth | Processing fees |
| Gift cards | Woolworths and multi-brand gift cards | — | Breakage/commission |
| HomeRun | Logistics/last-mile capability within WooliesX | — | Internal |
Australian Food — own and exclusive brands
| Brand / range | Description | Latest data point |
|---|---|---|
| Woolworths (own brand tiers) | Core own brand across categories; 445+ new and 680 reformulated products in F26 | Own & exclusive brand sales +5.5% F26 |
| La Mesita / Lantern Alley / La Gina | Globally inspired pantry ranges (Mexican / Asian / Italian) | 41 new and 24 rebranded products F26 |
| Little One's | Nappies and wipes | Relaunched F26 (improved fit/absorbency) |
| Baxters & Smitten | Own-brand pet food | ~80 new products; refreshed H2 F26 |
| Billie's Bowl / Tilly's | Petstock own-brand pet food extended into Woolworths Supermarkets | Launched in supermarkets Q3/H2 F26 |
| Convenience meals (The Kitchenary) | 83 new and 60 reformulated ready meals; high-protein options; "Dinner Destination" section in 133 stores | Launched May 2026 |
| Exclusive beauty brands | Booie Cosmetics, Billie, Bubble, Daise | Launched F26 |
| Lower Shelf Price programme | 800+ everyday items with average double-digit price reduction | End F26 |
| Price Freeze | 300 own/exclusive basket staples frozen 1 May–1 Aug 2026 | Contested by Guardian Australia; Woolworths rejected the reporting (11 Sep 2026) |
New Zealand Food
| Offering | Description | Latest data point |
|---|---|---|
| Woolworths NZ supermarkets | 181 company-operated supermarkets (rebranded from Countdown; completed Dec 2025) | Store-originated sales NZ$6.36bn (flat) |
| NZ eCommerce | Delivery, Pick up, DTB (62 sites), MILKRUN (95 stores) | NZ$1.37bn (+10.8%); penetration 16.1% |
| FreshChoice | Smaller-format franchised supermarkets, regional focus | Revenue +8.5% F26; 1 new store, 2 conversions |
| SuperValue | Franchised supermarkets | 81 SuperValue + FreshChoice wholesale customer stores combined |
| Member Prices | Everyday Rewards member pricing on 1,500+ items | Relaunched March 2026 |
| Everyday Rewards NZ | Loyalty | 2.3m active (+6.8%); tag rate 81.5% Q4 |
| The Kitchenary NZ | Meals production supplying NZ stores | Intrasegment |
| Mini Woolies NZ | Social enterprise | 8 locations |
Australian B2B
| Offering | Description | Latest data point |
|---|---|---|
| PFD Food Services | National food-service distributor (QSR, restaurants, institutions); new WA facility due Oct 2026 doubling WA capacity; digital eCommerce platform launching H1 F27 | Sales +5.2% F26 |
| Export meat | Meat export sales from Group processing operations | +38.9% F26 |
| PC+ (Primary Connect third-party) | Freight, warehousing and international services for third parties | High single-digit revenue growth F26 |
| Statewide Independent Wholesalers (SIW) | Wholesale supply to ~220 independent stores (Tasmania-centred) | Sales lower on tobacco decline |
W Living
| Offering | Description | Latest data point |
|---|---|---|
| BIG W | 178 discount department stores; categories Clothing, Play (toys/gaming), Home, Everyday | Sales A$4.72bn; EBIT A$64m |
| BIG W Market | 3P marketplace (3m+ items) | Sales (commission) A$56m (+83.7%) |
| BIG W eCommerce | 1P online | A$524m 1P; total eCom GTV A$956m (+26.7%) |
| Somersault | BIG W own-brand toys | Strong growth F26 |
| Openook | BIG W own-brand home | Strong growth F26 |
| Big Price Drops | Value campaign on 2,000+ items | Launched April 2026 |
| "How Good's That" | New BIG W brand platform | Brand NPS +5 pts Q4 |
| New store format | Shop-in-shops (Health & Beauty, Party, Tech), bulk-buy corner | Plumpton (NSW) and Queen Victoria (VIC) |
| Petstock retail | 240 retail stores; 26 retail vets; 14 franchise stores; 4 franchise vets | Sales A$964m (+12.3%); EBIT A$58m |
| PetCash | Petstock loyalty programme | Launched F26 |
| Petstock online / app | On Demand delivery; new app | eCom +24% F26 |
| Petstock manufacturing/accessories | Pet accessories and pet food manufacturing businesses acquired H2 F25 | Full-year contribution F26 |
| MyDeal | Online marketplace | Closed 30 Sep 2025 |
Other
| Offering | Description | Latest data point |
|---|---|---|
| Quantium | Data science and AI consulting (majority-owned; put option over non-controlling interest) | Revenue growth from AI consulting client wins; "Other" sales A$274m (+11.6%) |
| Woolworths MarketPlus | Group 3P marketplace technology platform | Costs reallocated to BIG W Market and Everyday Market |
Financial Narrative
Income statement: notes and sources
Sources: F26 Annual Report five-year charts (sales, EBIT, NPAT before SI F22–F26); F26 results (F25–F26 detail). FY2022 statutory NPAT included a large non-cash gain on the Endeavour demerger (n/a here). Dividends F22–F24 from prior-year reporting (F22 39c+53c; F23 46c+58c; F24 47c+57c+40c special). FY2024 was a 53-week year.
Margins (%)
Revenue CAGR FY2022–FY2026: 4.1% p.a. (derived: A$60,849m → A$71,539m over four years). EBIT before SI CAGR FY2022–FY2026: 3.7% p.a. (derived).
Commentary. The five-year arc has three phases. (1) F22–F24: post-Endeavour-demerger growth, with EBIT rising from A$2.69bn to A$3.22bn on Covid-era and inflation-supported sales and margin gains (EBIT margin peaked ~4.8% in F23). (2) F25: a sharp reversal — EBIT fell 14.6% to A$2.75bn as Woolworths lost value perception and market share to Coles and Aldi, suffered 17 days of DC industrial action (A$95m EBIT hit), incurred supply-chain dual-running costs (A$111m) and recorded BIG W and MyDeal losses. (3) F26: recovery — EBIT +12.7% to A$3.11bn, but still ~3.7% below the F24 peak (which included a 53rd week). Gross margin is essentially flat (Australian Food −2bps, −20bps ex tobacco); the margin gain came from CODB (−24bps) driven by ~A$400m of above-store savings. The F26 earnings quality is reasonable: excluding the prior-year industrial-action effect and supply-chain implementation costs, EBIT grew 8.7%.
Balance sheet
Half-year total assets at 4 January 2026 were A$34,387m and total liabilities A$29,630m (Appendix 4D). Other creditors/provisions rose A$945m to A$5,835m, primarily the A$710m team-member remediation provision.
Commentary. The balance sheet is dominated by leases (A$11.3bn of lease liabilities vs A$3.75bn of financial net debt). Financial leverage improved in F26 as net debt fell A$362m on positive net cash flow of A$346m. Trade working capital is structurally negative (payables 44.2 days vs inventory 31.3 days), a classic grocer funding advantage, though inventory was deliberately increased by 1.1 days to hedge Middle East-related supply risk. Intangibles fell A$195m (amortisation and MyDeal). Shareholders' equity is thin (A$4.8bn) relative to a A$50bn market cap — a legacy of large buybacks/returns (including the 2021 Endeavour demerger and 2022 off-market buyback) and the F24 impairments.
Cash flow
Commentary. F26 cash generation was strong: cash realisation of 107% and FCF after lease principal of A$1.2bn covered dividends (A$1.1bn) with a small surplus. Capex is moderating (A$2.44bn, −3.7%) as the multi-year supply-chain build (Moorebank, CFCs) completes; H1 operating capex was A$913m (−A$88m). F25 dividends included A$489m for the 40c F24 special dividend; F25 outflows also included A$422m to buy out the 35% PFD minority. No buyback has been run since 2022; the DRP is neutralised through on-market purchases.
Key ratios
Notes: ROFE F22–F24 per F26 Annual Report chart (F24 normalised to exclude 53rd week); chart labels parsed from the PDF and should be cross-checked. ROA and asset turnover for F26 use H1 F26 total assets (A$34,387m) as a proxy — derived. ROIC is not reported; ROFE (EBIT / average funds employed) is the company's equivalent.
Ratio commentary. ROFE at 16.4% has recovered past F23 levels but sits slightly above the normalised F24 15.7% only because funds employed shrank (impairments, lease run-off). The quality of returns differs sharply by segment: Australian Food 29.2%, B2B 12.8%, BIG W 7.0%, W Living 6.0%, NZ 5.2%. Lease-adjusted leverage of ~2.5x EBITDA is consistent with the BBB/Baa2 ratings.
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View Subscription PlansFinancial Detail
Income Statement and Margin Analysis (%)
| Metric | FY2022 | FY2023 | FY2024 | FY2025 | FY2026 |
|---|---|---|---|---|---|
Revenue (Group sales AUD Mn) | 60,849 | 64,294 | 67,922 | 69,077 | 71,539 |
Revenue growth (%) | — | 5.7 | 5.6 | 1.7 | 3.6 |
Gross profit (AUD Mn derived) | — | — | — | 18,789 | 19,602 |
EBITDA before SI (AUD Mn) | — | — | — | 5,707 | 6,089 |
EBIT before SI (AUD Mn) | 2,690 | 3,116 | 3,223 | 2,754 | 3,105 |
EBIT after SI (AUD Mn) | — | — | — | 2,185 | 2,407 |
Net finance costs (AUD Mn) | — | — | — | 811 | 809 |
Pre-tax income before SI (AUD Mn derived) | — | — | — | 1,943 | 2,296 |
Income tax expense before SI (AUD Mn) | — | — | — | 568 | 683 |
NPAT attributable before SI (AUD Mn) | 1,514 | 1,721 | 1,711 | 1,385 | 1,599 |
NPAT attributable statutory (AUD Mn) | — | — | 108 | 963 | 1,138 |
Basic EPS before SI (AUD cents) | — | — | — | 113.5 | 130.9 |
Diluted EPS before SI (AUD cents) | — | — | — | 112.7 | 129.9 |
Basic EPS statutory (AUD cents) | — | — | — | 78.9 | 93.2 |
Diluted EPS statutory (AUD cents) | — | — | — | 78.4 | 92.5 |
Dividend per share ordinary (AUD cents) | 92 | 104 | 104 | 84 | 97 |
Special dividend per share (AUD cents) | 0 | 0 | 40 | 0 | 0 |
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View Subscription PlansMargin (%)
| Margin (%) | FY2022 | FY2023 | FY2024 | FY2025 | FY2026 |
|---|---|---|---|---|---|
Gross margin | — | — | — | 27.2 | 27.4 |
CODB to sales | — | — | — | 23.3 | 23.0 |
EBITDA margin before SI (derived) | — | — | — | 8.3 | 8.5 |
EBIT margin before SI (derived) | 4.4 | 4.8 | 4.7 | 4.0 | 4.3 |
NPAT margin before SI (derived) | 2.5 | 2.7 | 2.5 | 2.0 | 2.2 |
Balance Sheet
| Balance sheet item (AUD Mn) | FY2025 | FY2026 |
|---|---|---|
Inventories | 4,169 | 4,465 |
Trade and other receivables | 1,390 | 1,470 |
Trade payables | 6,016 | 6,302 |
Trade working capital (derived) | -457 | -367 |
Property plant equipment and investments | 10,433 | 10,490 |
Intangible assets incl goodwill | 4,709 | 4,514 |
Lease assets | 9,162 | 8,660 |
Net cash and borrowings (net debt position) | -4,236 | -3,664 |
Net debt ex leases incl derivatives | 4,115 | 3,753 |
Lease liabilities | 11,874 | 11,316 |
Total net debt incl leases | 15,989 | 15,069 |
Total funds employed | 19,544 | 18,181 |
Shareholders equity | 4,860 | 4,795 |
Total equity | 4,962 | 4,910 |
Cash flow item (AUD Mn)
| Cash flow item (AUD Mn) | FY2025 | FY2026 |
|---|---|---|
Cash from operations before interest and tax | 6,174 | 6,498 |
Total operating cash flow | 4,550 | 4,948 |
Capex (PP&E and intangibles) | 2,528 | 2,435 |
Free cash flow OCF less capex (derived) | 2,022 | 2,513 |
Lease principal repayments | 1,223 | 1,298 |
FCF after lease principal (derived) | 799 | 1,215 |
Dividends paid incl NCI | 1,664 | 1,113 |
Share buybacks | 0 | 0 |
Payments for shares held in trust | 25 | 85 |
Purchase of additional equity in subsidiaries | 422 | 92 |
Net cash flow | -710 | 346 |
Cash realisation ratio (%) | 103 | 107 |
Returns & Leverage Ratios (%) and Financial Ratios (x)
| Ratio | FY2022 | FY2023 | FY2024 | FY2025 | FY2026 |
|---|---|---|---|---|---|
ROFE before SI (%) | 13.7 | 14.9 | 15.7 | 13.7 | 16.4 |
ROE before SI on closing equity (%) | — | — | — | 28.5 | 33.3 |
ROE statutory on closing equity (%) | — | — | — | 19.8 | 23.7 |
ROA statutory (%) | — | — | — | — | 3.3 |
Net debt ex leases to EBITDA (x) | — | — | — | 0.72 | 0.62 |
Total net debt incl leases to EBITDA (x) | — | — | — | 2.80 | 2.47 |
Net debt ex leases to equity (x) | — | — | — | 0.83 | 0.76 |
Interest coverage EBIT to net finance costs (x) | — | — | — | 3.4 | 3.8 |
Asset turnover sales to total assets (x) | — | — | — | — | 2.1 |
Inventory days closing | — | — | — | 30.2 | 31.3 |
Trade payable days closing | — | — | — | 43.5 | 44.2 |
Cash conversion cycle approx days (derived) | — | — | — | -13.3 | -12.9 |
Dividend payout ratio before SI (%) | — | — | — | 74.0 | 74.1 |
Region revenue (AUD Mn)
| Region revenue (AUD Mn) | FY2024 | FY2025 | FY2026 |
|---|---|---|---|
Australia (Group sales less NZ Food segment derived) | — | 61,520 | 64,216 |
New Zealand (NZ Food segment AUD) | — | 7,557 | 7,323 |
New Zealand (NZ Food segment NZD) | — | 8,286 | 8,491 |
Group total | 67,922 | 69,077 | 71,539 |
Region | Growth F26 (reported) | Growth F26 (local currency) | Share of Group sales F26 |
Australia | +4.4% (derived) | +4.4% | ~89.8% |
New Zealand | −3.1% (AUD) | +2.5% (NZD) | ~10.2% |
Group | +3.6% | +4.2% constant currency | 100% |
Segment Overview
| Segment | Australia | New Zealand | Total |
|---|---|---|---|
Food retail | 53,852 (Australian Food) | 7,323 (NZ Food) | 61,175 |
B2B | 5,983 | Included in NZ Food "other revenue" (NZ$785m franchise & export) | 5,983+ |
W Living | 5,694 | — | 5,694 |
Other | 274 (mainly Quantium, Australia-domiciled) | — | 274 |
Geographic Revenue
| Australian Food stores by state | FY2022 | FY2023 | FY2024 | FY2025 | FY2026 |
|---|---|---|---|---|---|
NSW and ACT | 346 | 349 | 358 | 357 | 360 |
QLD | 253 | 256 | 260 | 262 | 265 |
VIC | 270 | 273 | 274 | 278 | 279 |
SA and NT | 79 | 79 | 79 | 79 | 80 |
WA | 106 | 107 | 109 | 110 | 115 |
TAS | 31 | 31 | 31 | 31 | 31 |
Total Australian Food | 1,085 | 1,095 | 1,111 | 1,117 | 1,130 |
Valuation Snapshot
| Metric | Value | Source / date |
|---|---|---|
Last close | A$41.20 | 16 Oct 2026 (company website, Morningstar) |
Prior day | A$41.28 (+4.27%) | 15 Oct 2026 |
52-week range | A$26.38 – A$41.41 | Morningstar, 16 Oct 2026 |
All-time high | ~A$42.66 (per Halo data) | — |
YTD return (price) | ~+34.5% | Halo, 15 Oct 2026 |
1-year return (price) | ~+47.8% | Halo, 15 Oct 2026 |
Market cap | ~A$50.3bn | 1,221.6m shares × A$41.20 |
Short interest | ~1.4% of issue | Halo |
Valuation Multiples
| Multiple | Woolworths (F26 basis) | Coles (FY26 basis, approx.) | Comment |
|---|---|---|---|
P/E (underlying EPS 130.9c) | 31.5x | ~28x (EPS 81.5c; price ~A$23, Aug 2026) | WOW premium |
P/E (statutory EPS 93.2c) | 44.2x | — | SI-depressed |
EV/EBITDA (EV incl. leases A$65.4bn / EBITDA A$6,089m) | 10.7x | — | Aggregator shows ~11.1x |
EV/Sales (incl. leases) | 0.91x | — | — |
EV/Sales (ex leases, EV A$54.1bn) | 0.76x | — | — |
P/B (equity A$4,795m) | 10.5x | — | Morningstar: 10.50x |
Dividend yield (97c) | 2.35% fully franked | — | Grossed-up ~3.4% |
International peers (Morningstar) | — | Kroger P/E 12.7x; Metro AG 13.1x | WOW trades at a large premium to global grocers |
Capital Markets
| Item | Value | Source |
|---|---|---|
Average 12-month price target | ~A$39.32 (high ~A$43.50; low A$31.50) | Investing.com (Oct 2026) |
Implied upside/downside | ~−4.6% vs A$41.20 | Derived |
Morningstar | Trading at a premium to fair value | Morningstar (Oct 2026) |
Coverage | ~25 analysts | Simply Wall St |
Rating skew | Predominantly Hold / Neutral (valuation-constrained) | Media/aggregators |
Dividend per share (AUD cents)
| Dividend per share (AUD cents) | FY2022 | FY2023 | FY2024 | FY2025 | FY2026 |
|---|---|---|---|---|---|
Interim | 39 | 46 | 47 | 39 | 45 |
Final | 53 | 58 | 57 | 45 | 52 |
Special | 0 | 0 | 40 | 0 | 0 |
Total | 92 | 104 | 144 | 84 | 97 |
Capital Markets — S&P Global
| Item | Detail |
|---|---|
S&P Global | BBB, stable outlook |
Moody's | Baa2, stable outlook |
Fitch | Not rated / not disclosed |
F26 refinancing | A$1.5bn bilateral bank facilities refinanced/extended to tenors of at least 48 months |
Next debt capital markets maturity | November 2027 (to be refinanced via bond or bank debt) |
Covenants | In compliance |
Analyst Conclusions
Management guidance (F27)
-
Momentum in Australian Food carried into F27 (first eight weeks +7.6%), aided by Disney Ooshies (~1.5–2 pts).
-
Customers to remain value-focused; Woolworths committed to limiting cost pass-through.
-
Elevated wage growth (4.75% plus junior pay reform).
-
Moorebank benefits to materially offset supply-chain implementation costs.
-
NZ: subdued conditions; aim for improved financial performance.
-
BIG W: challenging conditions; targeted value investments.
-
Other LBIT ~A$260–270m.
Consensus growth expectations
Aggregator data (Simply Wall St) implies revenue growth of ~4% p.a. and a profit margin trending toward ~2.7%; the ~A$39 average target implies the market already prices most of the recovery.
Bull case
-
Operating leverage from a completed capex cycle: With Moorebank operational and A$113m of F26 dual-running costs rolling off, Australian Food EBIT can grow faster than sales (it grew 8.5% on 4.6% sales in F26), supporting high-single-digit Group EBIT growth.
-
Profitable eCommerce and services flywheel: eComX DAP margin of 4.1% and still rising, Cartology re-accelerating (+11.3% H2) and agentic AI lowering service costs (60% automated) can lift Group EBIT margin from 4.3% toward the F23 peak of ~4.8%.
-
Turnaround optionality in NZ and BIG W: Lifting NZ ROFE from 5.2% and BIG W from 7.0% toward double digits on ~A$4bn of combined funds employed would add meaningfully to Group returns with limited capital.
Bear case
-
Valuation leaves no margin for error: At ~31.5x underlying P/E and ~10.7x EV/EBITDA, the stock trades above Coles (~28x) and far above global grocers (~13x), while consensus targets sit below the current price.
-
Regulatory and political overhang: An adverse ACCC judgment (266 products), new excessive-pricing laws and continued price-freeze controversies could compress pricing flexibility in a business earning a 5.5% margin.
-
Cost inflation and competitive reinvestment: 4.75% wage growth, fuel-driven freight inflation and Coles' faster eCom growth (+26.4%) may force further price investment, with F26's flat gross margin showing limited buying-side offset.
Catalysts and monitorables (next 12 months)
| Timing | Catalyst / monitorable | What to watch |
|---|---|---|
| 28 Oct 2026 | Q1 F27 sales | Australian Food ex-Ooshies underlying growth; NZ recovery; BIG W |
| Late 2026 | 2026 AGM | Remuneration vote; trading update |
| Any time | ACCC v Woolworths / Coles judgment | Liability finding and penalty quantum |
| Feb 2027 | H1 F27 results | Australian Food EBIT growth vs sales; Moorebank savings; eCom DAP |
| 2026–27 | Excessive-pricing law implementation | Scope and enforcement |
| Ongoing | Middle East conflict / fuel prices | Freight costs; CPI; consumer behaviour |
| Ongoing | Coles eCom and Aldi pricing | Market share trajectory |
| Ongoing | Pay remediation payments | Cash outflow timing (A$730m provision) |
| H1 F27 | PFD digital platform; WA facility | B2B growth |
| Nov 2027 | Debt maturity refinancing | Funding costs |
Analyst verdict
Woolworths Group has executed a credible recovery. After a bruising F25 in which it lost value perception, endured industrial action and booked losses in BIG W and MyDeal, F26 delivered what management promised: all trading segments grew EBIT, Group EBIT rose 12.7% to A$3.1 billion, ROFE recovered 2.7 points to 16.4%, cash realisation reached 107% and the dividend rose 15.5%. The underlying engine — Australian Food, with A$53.9 billion of sales and a 29.2% ROFE — remains one of the highest-quality retail franchises in the developed world, and its eCommerce arm has crossed into genuine profitability (DAP doubled to A$356 million). The supply-chain capex cycle is largely complete, and the Group is a visible early adopter of agentic AI through its Google partnership, which offers a credible path to further productivity.
The investment debate is therefore less about quality than about price and political risk. At A$41.20 the shares trade on ~31.5x underlying earnings and ~10.7x lease-inclusive EBITDA, above the consensus target of ~A$39 and well above Coles and global peers. Earnings are still below the F24 peak, NZ Food and BIG W continue to dilute returns, the ACCC illusory-discount judgment is outstanding, excessive-pricing legislation looms, and wage and fuel inflation will test the Group's promise to absorb costs for customers. The F27 start (+7.6% in Australian Food) is flattered by a one-off collectibles programme.
Our synthesis: Woolworths is a high-quality, defensive compounder whose fundamental recovery is real but now largely priced. We view the risk/reward as balanced — a "Hold / quality at a full price" stance — with upside contingent on evidence that EBIT can grow sustainably ahead of sales through F27 (Moorebank savings, eCom and Cartology margin) and that regulatory outcomes prove manageable. Downside risks centre on an adverse ACCC finding and a renewed price war.
All figures in AUD unless noted.
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View Subscription PlansExecutive Leadership
Executive Leadership Team
| Name | Title | Background / notes |
|---|---|---|
Amanda Bardwell | CEO & Managing Director (since 1 Sep 2024) | Joined Woolworths 2001; MD WooliesX 2017–2024; BBus (Marketing, QUT), MBA; age not disclosed |
Stephen Harrison | Chief Financial Officer | Long-serving Woolworths finance executive |
Annette Karantoni | Managing Director, Woolworths Retail | Leads Australian supermarkets/Food Retail |
Amitabh Mall | MD, Group eComX & Chief Digital & Analytics Officer | Leads eCommerce and data |
Sally Copland | Managing Director, Woolworths New Zealand | Former MD Group eComX |
Rob McCartney | Managing Director, Woolworths 360 | Rewards, services and retail media portfolio |
Dan Hake | Managing Director, BIG W | Led BIG W return to profit |
Alan Beacham | Chief Supply Chain Officer & MD, Primary Connect | Supply chain |
Mike Tyquin | Managing Director, Cartology | Retail media |
Carly Richards | Chief Risk Officer | Risk |
Simon Lowden | Chief Officer, Group Affairs, Communications & Sustainability | Corporate affairs |
Jaimie Lovell | Director, Reputation, Government & Industry Affairs | Government relations |
Peter Atkin | Chief Legal Officer | Legal |
Caroline Israel | Chief Transformation & Strategy Officer | Strategy |
Board of Directors
| Director | Role | Appointed | Notes |
|---|---|---|---|
Scott Perkins | Independent Non-Executive Chair | Chair from 26 Oct 2022 | Former investment banker; separate Chair and CEO |
Amanda Bardwell | CEO & Managing Director (executive) | 1 Sep 2024 | Only executive director |
Jon Alferness | Independent NED | 1 Mar 2026 | Former EVP & Chief Product Officer, Walmart US; 20+ years Silicon Valley/retail tech |
Warwick Bray | Independent NED | 1 Mar 2023 | Former telecoms finance executive |
Maxine Brenner | Independent NED | 1 Dec 2020 | Experienced ASX director |
Jennifer Carr-Smith | Independent NED | 17 May 2019 | Digital/eCommerce background |
Philip Chronican | Independent NED | 1 Oct 2021 | Former banking executive |
Ken Meyer | Independent NED | 1 Oct 2025 | — |
Kathee Tesija | Independent NED | 9 May 2016 | Former Target Corp. executive |
Terry Bowen | Independent NED | 1 Oct 2026 | Former Finance Director of Wesfarmers and Coles, CFO Jetstar, President of Rokt; also NED Northern Star (since Sep 2026) |
Executive Leadership Team by Executive
| Executive | Component | Amount | Source / status |
|---|---|---|---|
Amanda Bardwell (CEO) | Total fixed remuneration | A$2.15m p.a. incl. superannuation | ASX announcement, 21 Feb 2024 |
Amanda Bardwell (CEO) | Total compensation (latest full year reported by aggregators) | ~A$4.22m (48.6% fixed / 51.4% variable) | Simply Wall St (likely F25 statutory basis) |
Amanda Bardwell (CEO) | F26 statutory total remuneration | — | F26 Remuneration Report pp. 98–121 |
Stephen Harrison (CFO) | F26 total remuneration | — | F26 Remuneration Report |
KMP outcomes F26 | STI | Safety metrics between Target and Stretch; second tranche of one-off Accelerator Incentive vested | F26 Chair letter |
KMP outcomes F26 | LTI | Nil vesting (F24/F25 performance hurdles missed) | F26 Chair letter |
Competitive Landscape
Competitors by Segment
| Segment | Competitor | Ownership | Latest revenue | Positioning vs Woolworths |
|---|---|---|---|---|
Australian grocery | Coles Group (ASX: COL) | Listed | FY26 sales revenue A$45.6bn; Supermarkets A$41.5bn | #2; stronger eCom growth (+26.4%) and supermarket EBIT margin (5.7%) in FY26 |
Australian grocery | Aldi Australia | Private (Aldi Süd) | CY2025 sales ~A$13.9bn | #3 (~9–10% share); ~600 stores; hard-discount own-brand model; profit fell ~20% in 2025 |
Australian grocery / wholesale | Metcash (IGA, Foodland supply; ASX: MTS) | Listed | — | Independent-grocer network; convenience/regional |
Australian grocery / bulk | Costco Australia | Private (US listed parent) | Profit ~A$389m (FY Aug 2025, +39%) | Membership bulk retail; growing share of wallet |
Online grocery / general | Amazon Australia | Private (US listed parent) | — | Online general merchandise and expanding consumables |
NZ grocery | Foodstuffs North Island / South Island (PAK'nSAVE, New World, Four Square) | Co-operatives | — | NZ market leader (combined); price-leadership via PAK'nSAVE |
General merchandise | Kmart Group (Wesfarmers) | Listed parent | — | Dominant low-price GM; key BIG W rival |
General merchandise | Target (Wesfarmers), Myer, Amazon, Temu/Shein | Mixed | — | Apparel, toys, home competition |
Pet care | Petbarn / Greencross | Private (TPG-backed) | — | Largest pet specialist; vet clinics |
Food service | Bidfood, Metcash Food & Grocery, independent distributors | Private / listed | — | Competitor to PFD |
Retail media | Coles 360, Amazon Ads, Google/Meta | Mixed | — | Competes for supplier marketing budgets |
Pharmacy / health & beauty | Chemist Warehouse (Sigma Healthcare) | Listed | — | Competes in Everyday Needs/Health & Beauty |
“—” = not publicly disclosed.
Peer Comparison FY2026
| Metric | Woolworths Group (F26) | Coles Group (FY26) | Aldi Australia (CY25) | Metcash (FY26) |
|---|---|---|---|---|
Revenue (AUD Bn) | 71.5 | 45.6 | 13.9 | — |
Revenue growth | +3.6% | +2.8% | ~+5% | — |
EBIT (AUD Mn, underlying) | 3,105 | 2,322 | — | — |
EBIT margin | 4.3% | 5.1% (derived) | — | — |
Supermarket EBIT margin | 5.5% (Australian Food) | 5.7% (Supermarkets) | — | — |
NPAT (AUD Mn, underlying) | 1,599 | 1,255 | 337 (profit) | — |
eCommerce sales (AUD Bn) | 10.6 (Group) / 8.7 (AU Food) | 5.6 | Minimal | — |
eCom growth | +15.9% / +18.6% | +26.4% | — | — |
eCom penetration | 15.9% (Group); 17.3% AU Food Q4 | 13.6% | — | — |
Gross margin | 27.4% | 27.8% (Supermarkets) | — | — |
Store count (grocery) | 1,130 AU + 181 NZ | ~850 supermarkets (approx.) | ~600 | IGA network |



