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Zebra Technologies Corp.

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Zebra Technologies Corp. - Semiconductor showcase

Year Founded & Workforce

1969

9,800 Employees

Industry

Semiconductor

Services

Mobile PrintersBLE Beacon Market
Z

Zebra Technologies Corp. Employee Contacts

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Zebra Technologies Corp. Overview

Company Headquarters: Lincolnshire, Illinois, US

Founded: 1969

Workforce: ~9,800

Company Working: Zebra Technologies Corp., together with its subsidiaries, provides enterprise asset intelligence solutions in the automatic identification and data capture solutions industry worldwide. It operates in two segments, Asset Intelligence & Tracking and Enterprise Visibility & Mobility.

Zebra Technologies Corp. designs manufacture and sells automatic identification and data capture products. The company provides mobile computers, radio frequency identification devices (RFID) readers, barcode scanners, specialty printers for barcode labeling and personal identification, and real-time location systems. It also provides maintenance, technical support, repair, and managed professional services, including cloud-based subscriptions. The AIT segment comprises barcode and card printing, location solutions, and services. The EVM segment comprises mobile computing, data capture, and RFID. Through its direct sales team and network of channel partners, the company provides services to manufacturing, transportation and logistics, healthcare, the public sector, and other industrial customers. The company has a network of 10,000+ channel partners globally and has registered 5,300+ patents in its name, the company serves global clientele through its extensive network of 128 offices spread across 54 countries.

Strategy

To achieve attractive and sustainable profitable growth, Zebra Technologies Corp. is focusing on entering lucrative markets, including existing and new ones. The company plans to gain traction in these markets through organic and inorganic investments, including highly selective acquisitions. It has recently completed acquisitions of Temptime Corporation, a temperature monitoring solutions provider, in early 2019, to enhance the supplies business and gain a competitive advantage in healthcare through a time-temperature monitoring product portfolio. Moreover, the company constantly reviews and refreshes its product portfolio to offer its partners and customers state-of-the-art services and a technologically advanced product range.

Company Snapshot

$4,485M

Revenue

9,800

Employees

1969

Founded

Lincolnshire, Illinois, US

Headquarters

SWOT Analysis

Strengths

  • Focus on innovation
  • Extensive network of channel partners
  • Highly focused on technological innovation
  • Diversified business verticals

Weaknesses

  • Dependence on limited customers
  • Highly dependent on the North American market for revenue generation

Opportunities

  • New product development
  • Strategic expansion initiatives
  • Positive outlook for global IT hardware market
  • Joint venture and tie-up opportunity
  • Development of customised product range

Threats

  • Technological changes
  • Stringent regulations
  • Foreign currency exchange rates
  • Stringent government rules and regulation

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Key Developments

DateApproachDevelopment
July 2018Product DevelopmentZebra Technologies launched the ZQ600 series of label and receipt mobile printers, which help enhance the productivity and efficiency of operators in stores, backrooms, and warehouses.
June 2018Business expansionZebra Technologies to expand location solution portfolio for the industrial market. The company expanded its Zebra MotionWorks solution portfolio, which automatically locates assets and stock, enhancing worker safety, optimizing production processes, and providing actionable insights to boost output and efficiency. The expansion of Zebra MotionWorks will help in the technological development of Ultra-Wideband (UWB), UHF RFID tags, Bluetooth Low Energy (BLE) beacons, and cameras.

Product Offering

  • Zebra Technologies Corp.
    • Mobile Printers
    • BLE Beacon Market

Financial Performance

Explore key financial metrics, segmented revenue, balance sheet health, and performance trends.

By Business Segment: Sales rose from USD 4,485 Mn in 2019 to USD 5,627 Mn in 2021.
Zebra Technologies Corp. — By Business Segment
Series (USD Mn)201920202021
Sales4,4854,4485,627

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