SemiconductorDec 2, 2022

Broadcast Equipment Market

By Segment, By Region, And Segment Forecasts, 2018 – 2025

Vertical: SEMIBase Year: 2019

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Executive Summary

Broadcast Equipment Market — Snapshot

Market Size (2019)
2019
—
Projected (2025)
2025
—
CAGR (2018–2025)
N/A
Key Players
100+

The broadcast industry has transformed owing to digitization and subsequent developments of Internet services. The gradual shift to digital from analog delivery methods and growth of online video platforms are among the key trends that have largely impacted the broadcasting ecosystem across the world. With such transformations in the broadcast technologies, advances in broadcasting equipment have become more valuable than ever. The various factors attributing to the growth of global broadcast equipment market are rising demand for ultra-high definition (UHD) content production and transmission, the shift of OEMs towards products that are hardware oriented to software-based and open architecture, and the growing demand of over-the-top content platforms via different channels. Furthermore, the adoption of 5G connectivity for broadcasting will create opportunities for market players during the forecast period.

This study on global broadcast equipment market provides detailed information about the industry trends and dynamics, market size, competitive landscape, and growth opportunities. This research report categorizes the broadcast equipment market based on product type, application, and region/country. Based on product type, the market has been segmented into encoders, dish antenna, transmitters and repeaters, switches, video servers, amplifier, modulators, and others. The applications of broadcasting equipment covered in the study are direct broadcasting satellite, terrestrial television, CATV, IPTV, and radio. The regions included in the study are North America, Europe, Asia-Pacific, Latin America, and Middle East and Africa (MEA).

By product type, the encoders segment holds the largest market share; however, the video servers’ segment is expected to register the highest CAGR during the forecast period owing to the rise in the number of broadcasters offering direct-to-consumer (D2C) propositions through OTT services. By application, The CATV segment is the most significant contributor to the broadcasting equipment market, however, the IPTV segment is expected to register the highest CAGR from 2018 to 2025. By region, North America is the dominating segment in terms of market share whereas Middle East & Africa is expected to exhibit the highest growth rate during the forecast period.

The broadcasting equipment market is a highly competitive market with the presence of many vendors that offer feature-rich and innovative products to their customers. The major vendors profiled in the study are Cisco Systems Inc. (US), Evertz Microsystems Ltd (Canada), Belden Inc. (US), Clyde Broadcast (UK), Eletec Broadcast Telecom SARL (France), AVL Technologies, Inc. (US), Global Invacom Group Limited (Singapore), Euro Media Group (France), Ericsson (Sweden), EVS Broadcast Equipment SA (Belgium), Harmonic Inc. (US), Sencore (US), ACORDE Technologies SA (Spain), ETL Systems Ltd (UK), ARRIS International PLC (US), TAMURA Corporation (Japan), Japan Radio Co. (Japan), Ikegami Tsushinki Co., Ltd (Japan), Hitachi Ltd (Japan), and NEC Corporation (Japan).

The market players are adopting several organic and inorganic growth strategies, such as product enhancement, product launch, partnerships, agreements, and collaboration to improve their position and excel in the global broadcasting equipment market.

Key Insight

Broadcast Equipment Market is a key focus area for market intelligence and strategic research.

Market Performance Trend

Historical performance and future projections (2020–2030, USD Billion)

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Market Scope & Coverage

What this report covers

Geographic Coverage: This report provides global coverage with region-level breakdowns.
Market Segmentation: The market is analyzed across key segments with forecasts from 2018 to 2025.
Competitive Landscape: 100 leading companies are profiled, covering market positioning, strategies, and recent developments.

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Market Overview

Broadcast Equipment Market — Growth Trajectory

Broadcast refers to the distribution of media in an audio and video form over radio, television, and other means of telecast. The term broadcasting equipment involves higher power transmitters, signal routing (waveguide and co-axial cable), modulators, equipment racks, monitor and control systems, and video displays. The broadcast companies use servers to store audio and video files in a compressed format which are extracted at the receiver end. Increasing data traffic over the internet and direct offering of over-the-top (OTT) services to consumers is expected to drive the broadcasting equipment market during the forecast period.

Market Share by Application

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Market Dimensions

How this market is segmented

Segmentation The Broadcast Equipment Market market is analyzed across multiple dimensions with regional breakdowns.

Geographic Analysis

Regional market breakdown

Research Methodology

Broadcast Equipment Market — How We Researched This Market

This report applies a rigorous multi-stage research process combining primary interviews, secondary data sources, and bottom-up market modelling to ensure accuracy and completeness across all segments and geographies.

Base Year
2019
Historical Period
2018 – 2018
Forecast Period
2020 – 2025
Primary Interviews
150+

Research Process

Historical data (2018–2019) and forecast period (2019–2025)

Problem Definition

Market scoping
Objective setting
Framework design

Secondary Research

Literature review
Data mining
Trend analysis

Primary Research

Expert interviews
Field visits
Surveys

Data Analysis

Quantitative modeling
Statistical testing
Validation

Insights & Reporting

Synthesis
Recommendations
Visualization

Research Depth

Our research process spans primary interviews with industry stakeholders combined with comprehensive secondary data analysis, validated through triangulation across multiple independent sources.

Competitive Landscape & Porter's Five Forces

Broadcast Equipment Market — Competitive Analysis

The media and telecommunications sector has witnessed significant growth over the last decade. The broadcast equipment market is mainly driven by strong commissioning from public service broadcasters (PSBs). In recent years there has been an increase in commissioning and co-production deals; furthermore, the investments in over the top (OTT) services such as Amazon Prime and Netflix are increasing. Moreover, the use of broadcasting equipment in sports events, news production, and corporate conferences is fueling the growth of the market. Also, direct-to-consumer (D2C) offerings through OTT services and multi-channel networks has increased considerably, especially in developed countries. The players in this market are increasingly launching affordable, scalable, and future-proof turn-Key Solutions for broadcasting. The companies are focusing on providing enhanced products to retain their existing customers and acquire new ones. However, the growth of market players depends on market conditions, favorable government regulations, and industry development.

Cisco Systems, Inc., Belden, Inc., Telefonaktiebolaget LM Ericsson, Harmonic Inc., and EVS Broadcast Equipment, are among the major players holding a prominent share in the broadcast equipment market. These players are focusing on expanding and enhancing their product offerings to remain competitive and expand their customer bases. Furthermore, these players are focusing on partnerships and collaborations to expand their business to strengthen their market position. Although the international players are dominating the market, regional and foreign players with small market shares also have a prominent presence. Apart from the development and enhancement of the existing product portfolios, the major players have entered into various partnerships and strategic alliances with locally existing companies to expand their geographic presence.

Cisco Systems, Inc. designs, manufactures, and sells internet protocol-based networking products and services related to the communications and information technology industries. The company’s strategic priorities include accelerating the pace of innovation, increasing the value of the network, and transforming the business model. The company follows an organic approach and has been involved in R&D and innovations to ensure a strong market presence and enhanced product portfolio.

Belden, Inc. through its broadcast solutions segment engages in the production and distribution of connectivity systems for television broadcast, satellite, cable, and Internet protocol television (IPTV) industries. The company has gained a competitive advantage over other key players by establishing partnerships and collaborations with players from various industries. Moreover, the company also focuses on cost competitiveness to maintain its global position.

Telefonaktiebolaget LM Ericsson specializes in providing telecommunications equipment and related services to mobile and fixed network operators. The company sees growth opportunities in its network’s division owing to widespread investments and adoption of 5G. It expects to achieve this growth through selective market expansion strategies, increased investments in R&D, and implementation of cost-effective leadership. Moreover, the company focuses on acquisitions and mergers to expand the customer base by innovating customer-based solutions; this helps the company strengthen its global presence.

Harmonic Inc. designs, manufactures, and sells video infrastructure products and system solutions worldwide. The company’s products enable customers to create, prepare, and deliver a range of video and broadband services to consumer devices such as televisions, personal computers, laptops, tablets, and smartphones. The company believes that its growth depends on market acceptance of several broadband services, new broadband technologies, and on several other broadband industry trends.

EVS Broadcast Equipment specializes in providing live video technology for broadcast and new media productions. The company’s strategic approach is to innovate its solutions and also focuses on maintaining the quality of products and believes in strategic partnerships. The company’s technological expertise has created an opportunity for the company to hold its position in different markets.

Although these players dominate the broadcast equipment market, other local and international players also have a considerable presence in the broadcast equipment market. The players in this market focus on collaborating with other businesses with strong market presence to expand their market reach, thus diversifying their product portfolio

THREAT OF NEW ENTRANTS

The broadcasting equipment is a highly capital intensive and well-regulated business which is limited by factors such as foreign institutional investor (FII) and foreign direct investment (FDI), number of directors, and minimum share capital needed for compliance. Furthermore, the development of broadcast equipment requires a comprehensive set of technical expertise and continuous technological innovation in line with the evolving broadcasting technologies which restricts the entry of new players to the market. Therefore, the new entrants present a low threat to the major stakeholders of the market.

BARGAINING POWER OF SUPPLIERS

The bargaining power of suppliers of broadcast equipment market is low and it is expected to remain the same during the forecast period. There is a huge competition among the broadcasting equipment manufacturers owing to their higher concentration in the market which makes the switching cost of buyers low. Furthermore, the buyers of broadcast equipment are well-educated about the product and opt for bulk purchase of standardized products which further influences the bargaining power of suppliers in the market.

BARGAINING POWER OF BUYERS

The major end-users of broadcasting equipment are free to air broadcasters, local cable providers, satellite providers, internet service providers, satellite broadcasters, radio broadcasters, and similar other broadcast service providers. The buyers of broadcast equipment are limited; they possess considerable product-related information which they use for comparison with similar available options as the purchase volumes of these is high. Therefore, the bargaining power of buyers is high, and it is expected to remain the same during the forecast period.

THREAT OF SUBSTITUTES

The threat of substitutes for broadcast equipment is low owing to the lack of available substitutes in the market. The only threat for market players within the industry is due to the product innovation by competitors. The market could witness heavy investments by players to develop innovative products for various broadcasting applications during the review period.

INTENSITY OF RIVALRY

The rivalry between existing players in the global broadcasting equipment market is expected to be high due to the limited number of manufacturers. The existing market players are continuously aiming to tap the same consumer base and enter into contracts with them. Players adopt strategies such as product differentiation and diversification to gain market share. Furthermore, these companies are constantly focusing on research and development to overcome the technical challenges faced by the broadcast equipment for transmission of high-resolution content such as 4K and 8K. In this regard, the competition among existing players is expected to be high during the assessment period.

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Analytics

Broadcast Equipment Market — Key Findings

Analytical insights on Broadcast Equipment Market covering market dynamics, competitive landscape, and strategic outlook.

Key Analytical Findings

Broadcast Equipment Market represents a significant market opportunity with multiple growth drivers across regions and segments.

Market Dynamics

Broadcasting is the process of disseminating information or messages to the audience in the audio/video format and the equipment used for this process are known as broadcasting equipment. Some examples of broadcasting equipment are TVs, radios, and close-circuit television devices. Factors such as the transition of hardware-oriented products to software-based architecture and the growing demand of over the top (OTT) content via different digital platforms are contributing to the growth of the broadcasting equipment market.

Market Drivers

A shift can be seen, owing to the advancement in the broadcasting technology, of hardware-based architecture to a software-based set up. In the past, content would be broadcasted through limited devices including radios and TV sets that followed a fixed schedule that was decided unilaterally at the channel headquarters. However, over time, the traditional hardware-oriented linear broadcasting has witnessed a shift in the content distribution paradigm with the introduction of non-linear and hybrid broadcasting. The non-linear broadcasting provides viewers the ability to watch what they want, when they want, on the device they want.

As per Wantstats analysis, globally the viewing time for linear broadcasting has been declining by nearly 3 hours a week since 2012 while the non-linear broadcasting has been increasing by 4 hours per week by 4 hours. To cater to the same, the original equipment manufacturers (OEMs) are creating solutions that are more software-based, high speed, IP connected, and support open architectures that enable working with multiple standards. These solutions provide content broadcasting over IP using software-defined networks, virtualized cloud processing, and software-defined infrastructure. The entire production operation which includes creation and management of broadcast-specific acquisition, editing, distribution and storage functions are carried out using specialized software that run on cloud-based servers.

Many companies such as Arista, Cisco, and HP have developed broadcast-specific software that run on these systems, alongside traditional SDI-based equipment. However, the focus of the OEMs has shifted from traditional broadcasting equipment such as audio/video switchers, traditional editing suites, and signal routers to SDNs and IP in general to create flexibility in broadcast plants.

Market Opportunities

5G technology is expected to influence almost every field of communication and content delivery. With advancement of IP-based delivery for both video and data content, 5G technology is expected to transform the future of broadcasting industry. 5G is a wireless standard that operates on a wide variety of frequencies; it is mainly divided into spectrum of two groups as FR1 (450 MHz – 6 GHz) and FR2 (24 GHz – 52 GHz) (millimeter wave spectrum). The mainstream wireless networks operate on the low & mid-band spectrum associated with FR1, which travels greater distances thus ensuring a stronger network reach. The networks utilizing this infrastructure offers higher speed, capacity, and lower latency as compared to the existing networks.

Within the broadcasting industry, the adoption of 5G technology is expected provide a wide range of frequencies that will enable increased use of traditional wireless spectrum for the distribution of audio and video content as well as digital radio. The use of 5G-HTHP (High-Power High-Tower) technology for broadcasting can offer widescale distribution of content in the existing broadcast frequency range without the requirement of any additional frequency spectrum. Furthermore, the broadcasters can use the broadband capabilities of 5G, coupled with the image quality, reception, and audio improvements from ATSC 3.0 to transform the broadcast transmission.

During the forecast period, the introduction and advancement of 5G network is expected to witness high investment from broadcasters to gain a better understanding of viewing preferences and consumer behavior.

Market Restraints

The digital disruption in the global broadcast industry has accelerated the advances in the distribution of audio-visual content. Advent of digital formats including 4K UHD and 8K and the adoption of IP for broadcasting create a pressure on OEMs present in the broadcasting industry. The OEMs continuously need to upgrade the equipment to cater to the ever-evolving broadcasting platforms, which require extensive research & development and high investments. Furthermore, the growing competition and pressure to maintain profit margins pose a challenge for the OEM’s to establish where to focus time and investments. Therefore, rapid changes in the broadcasting technology can be a major restraining factor, slowing down the growth of broadcasting equipment market.

Strategic Outlook and Future Directions

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Longer horizon, organoid and microphysiological adoption may reshape segment mix; teams that invest early in assay interoperability and cloud QC hooks are better positioned to capture upside without fragmenting their analytics stack.

Companies

Key companies profiled in Broadcast Equipment Market

Profiles of 100 companies operating in the Broadcast Equipment Market market, including revenue, employee count, and market positioning where available.

Region

Industry

Founded Year

Showing 100 of 100 companies

Master Loc

Master Lock Company LLC.

Semiconductor

Company Headquarters: United States Founded: 1921 Workforce: ~7,500 Company Working: Master Lock Company LLC. is a global leader in the development and manufacturing of security products, including padlocks, combination locks, and other security solutions. Master Lock's product line includes a wide range of padlocks, safety lockout devices, digital locks, and other security solutions for residential, commercial, and industrial use. The company has a strong reputation for quality and durability, and its products are widely used in schools, hospitals, airports, and other high-security environments. In addition to its core product offerings, Master Lock provides services, including key cutting, lock repair, and customized security solutions for specific customer needs. The company is committed to innovation and strongly focuses on research and development to stay ahead of evolving security threats. Master Lock is owned by Fortune Brands innovations, a leading home and security products company that also owns other well-known brands such as Moen, Therma-Tru Doors, and Fiberon Decking.

Company Headquarters: Switzerland Founded: 1862 Workforce: ~15,495 Company Working: dormakaba is a leading global provider of security and access solutions, offering various industries a diverse range of products and services. Its product portfolio includes door hardware, electronic access and data, entrance systems, safe locks, lodging systems, interior glass systems, movable walls, and more. With operations in over 50 countries, dormakaba has a strong presence in Europe, the Americas, and the Asia-Pacific, serving customers across multiple industries, including hospitality, commercial, institutional, and residential. Dormakaba's primary objective is to deliver innovative, reliable, and effective security and access solutions that improve its customers' safety, security, and convenience. The company accomplishes this by investing in research and development and utilizing advanced technologies to create products that meet the changing requirements of its customers.

The Assa Abloy Group - Yale

Semiconductor

Company Headquarters: Stockholm, Sweden Founded: 1840 Workforce: ~8,047 Company Working: Yale is a widely recognized name in the security industry, providing a diverse range of products such as smart locks, deadbolts, padlocks, and safes. Yale's smart locks are designed to be both convenient and secure, allowing for access control to homes or businesses via a smartphone app, key fob, or keypad. Some models offer voice control compatibility through virtual assistants such as Amazon Alexa or Google Assistant. Yale's smart locks also feature auto-locking, tamper alarms, and remote access control, enabling property owners to monitor and control access from anywhere. Yale produces various smart lock models, including the Yale Real Living Assure Lock SL, Yale Real Living Assure Lock Touchscreen, and Yale Real Living Assure Lock with Bluetooth. These locks are crafted to suit different door types and are available in various finishes to match the property's décor. In addition to smart locks, Yale offers other security products such as video doorbells, security cameras, and alarm systems. Yale is recognized as a trustworthy brand in the security industry, boasting a long history and a reputation for quality. Its smart locks are popular among homeowners and businesses seeking to improve their security and convenience. THE ASSA ABLOY GROUP is a parental brand of Yale.

AgEagle Aerial Systems Inc

Semiconductor

Company Headquarters: USA Founded: 2012 Workforce: ~200 Company Working: AgEagle Aerial Systems Inc is a company that is actively engaged in designing and delivering drones, sensors, and software that solve important problems for our customers. It was originally formed to pioneer proprietary, professional-grade, fixed-winged drones and aerial imagery-based data collection and analytics solutions for the agriculture industry. Now, the company is offering customer-centric, advanced, autonomous unmanned aerial systems which drive revenue at the intersection of flight hardware, sensors, and software for industries that include agriculture, military/defense, public safety, surveying/mapping, and utilities/engineering, among others. AgEagle has also achieved numerous regulatory firsts, including earning governmental approvals for its commercial and tactical drones to fly Beyond Visual Line of Sight (BVLOS) and Operations Over People (OOP) in the United States, Canada, Brazil, and the European Union and being awarded Blue UAS certification from the Defense Innovation Unit of the U.S. Department of Defense.

Twin Vee PowerCats

Company Headquarters: Florida, United States Founded: 1996 Workforce: ~140 Company Working: Twin Vee PowerCats is a designer and manufacturer of recreational and commercial power catamaran boats. The company has been in business for over 26 years and has sold over 7,000 boats worldwide. In recent years, Twin Vee has been expanding its business into the electric boat market. The company's wholly owned subsidiary, Forza X1, is developing a line of electric boats that are designed to be affordable, versatile, and environmentally friendly. Forza X1's first electric boat, the FX1, is a 28-foot catamaran with up to 10 people. The FX1 is powered by two electric motors that produce a combined output of 200 horsepower. The boat has a top speed of 35 knots and a range of up to 100 miles on a single charge. Twin Vee PowerCats sells the FX1 in the United States, Canada, and Europe. The company plans to expand its sales to other countries in the future.

Florida, United States

Vision Mar

Vision Marine Technologies Inc

Semiconductor

Company Headquarters: Boisbriand, Canada Founded: 1995 Workforce: ~51 Company Working: Vision Marine Technologies Inc. is a leading company in the electric boat market. The company designs, manufactures, and distributes electric-powered boats and related products. Vision Marine Technologies specializes in providing innovative and sustainable solutions for the marine industry. With a vision to revolutionize the boating experience, the company offers electric boats powered by various propulsion types, including hybrid and pure electric systems. These propulsion systems ensure zero-emission navigation, reducing the environmental impact of boating activities. Vision Marine Technologies utilizes advanced battery technologies, such as lithium-ion, lead-acid, nickel-based, and other types, to deliver efficient and reliable power for their electric boats. These battery options provide enhanced performance and extended range, catering to diverse customer needs. The company has a strong presence in the electric boat market and is actively expanding its operations. Vision Marine Technologies serves customers globally, focusing on the Americas, Europe, and Asia-Pacific regions. The company's commitment to sustainable boating solutions has positioned it as a key player in the industry, driving the adoption of electric propulsion systems for marine transportation.

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About the Author

Semiconductor Research Team

Semiconductor

Wantstats' semiconductor team built this report by tracking fab capacity, design wins, and supply chain shifts as they happen — not retroactively. Every figure has been checked against proprietary data and reviewed internally before publication.

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Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

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We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.

Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.

Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.

Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.

Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.

Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.

Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.

Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!

Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

Broadcast Equipment Market

By Segment, By Region, And Segment Forecasts, 2018 – 2025

Starting from

$4,950

Broadcast Equipment Market

By Segment, By Region, And Segment Forecasts, 2018 – 2025

Key Insight

Market Performance Trend

Market Scope & Coverage

What this report covers

Market Share by Application

Market Dimensions

How this market is segmented

Geographic Analysis

Regional market breakdown

Problem Definition

Secondary Research

Primary Research

Data Analysis

Insights & Reporting

Research Depth

Competitive Landscape & Porter's Five Forces

Broadcast Equipment Market — Competitive Analysis

Save over 20% onAnnual Subscription

Key Analytical Findings

Market Dynamics

Market Drivers

Market Opportunities

Market Restraints

Strategic Outlook and Future Directions

About the Author

Semiconductor Research Team

Market Performance Trend

Market Share by Application

Market Dimensions

How this market is segmented

Geographic Analysis

Regional market breakdown

Problem Definition

Secondary Research

Primary Research

Data Analysis

Insights & Reporting

Research Depth

Competitive Landscape & Porter's Five Forces

Broadcast Equipment Market — Competitive Analysis

Save over 20% onAnnual Subscription

Key Analytical Findings

Market Dynamics

Market Drivers

Market Opportunities

Market Restraints

Strategic Outlook and Future Directions

About the Author

Semiconductor Research Team

Save over 20% on
Annual Subscription

Save over 20% on
Annual Subscription