Food & BeveragesAug 10, 2026

AGRANA Beteiligungs-AG

Company Profile Analysis

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AGRANA Beteiligungs-AG - Food & Beverages showcase

Year Founded & Workforce

1987-12-31

8,375 Employees

Industry

Food & Beverages

Services

AGRANA Beteiligungs-AG Overview

Company Headquarters: Vienna, Austria

Founded: 1988

Workforce: 8,375

Company Working: AGRANA Beteiligungs-AG (Agrana Beteiligungs) is one of the leading manufacturers of organic sugar and starch products in the European region. The company is also involved in the global sales of fruit-based products. It has production sites located in more than 55 sites across 25 countries comprising 5 plants in North America, 2 plants in South America, 4 plants in Africa, 6 plants in Asia, and the rest of the production facilities located in the European region. Production of starch-based products & saccharification products including glucose syrups is carried out in the production sites situated in European Countries.

The fruit segment caters to the fruit preparations and juice concentrates ingredients used in the manufacturing of baked goods, frozen desserts, dairy, and other food service units. The starch segment comprises various starch products derived from potatoes, corn, and wheat. The segment serves a varied range of industries including food & beverage, cosmetics, textile, paper, and building materials. Saccharification products including glucose syrups and solids accounted for a share of 13% in the stretch segmental revenue. The sugar segment comprises sugar and sugar-based specialty products including molasses, beet pulp, etc.

Strategy

Agrana Beteiligungs' key strategy is its strong positioning of it in the organic saccharification products market through its Farm Management Groups (FMG) that are involved in the farming of specialty corn, the key raw material of glucose plays a major role. FMG has been audited for the compliance with Farm Sustainability Assessment (FSA) in 2021 and has achieved the FSA Silver level that is valid for three years. Further, the company repeatedly recycles and cleans the wastewater generated from the starch segment production accounting for a decrease in total water discharge of 8.5% compared to the previous year in the production sites located in Austria. Agrana has an e-portal for the suppliers, making the process of onboarding a supplier smooth and easier which helps in acquiring a wide range of suppliers in the region and is expected to enhance the product's reach in other parts of the globe.

Company Snapshot

$2,828.62M

Revenue

8,375

Employees

1987-12-31

Founded

Vienna, Austria

Headquarters

SWOT Analysis

Strengths

Global presence of the brand across North America, Europe, Asia-Pacific, and Latin America.
High investment in research and development
Strong presence in Austria , Hungary, and Romania
Strategic joint ventures with ADM and establishment of Hungrana Group which serves as an additional production facility for glucose & other saccharification products manufacturing
It is one of the leading manufacturers of organic sugar and starch products.

Weaknesses

Dependence on the few licensed suppliers.
The company has not much success apart from its core business. Even though the company is the leading firm.
Product recall of sodium citrate powder in France and two other production sites due to contamination with metal parts affect the brand name and image
Increasing gearing ratio over years affects the financial position of the company in the downturn of the economy
Increasing gearing ratio over years affects the financial position of the company in the downturn of the economy

Opportunities

The business has the chance to grow its global operations through mergers and acquisitions
A major growth opportunity in the market is projected to be created by expanding its product offerings and capacity.
Venturing into new markets across the globe and strengthening it position in the global glucose market as the company is presently heavily dependent on business from European countries

Threats

Strong competition from local and global brands is a challenge for the company.
The flucations in raw material prices has impacted the company's production capacity.
Business impact due to Ukraine-Russia war
Stringent regulatory framework including sugar tax and nutria-score disclosures

Key Developments

Date	Approach	Development
September 2021	Investment	Agrana has made an investment worth 25 million Euros in three of its production sites dedicated to starch manufacturing. The investment of Euro 12 million in Gmund potato starch production capacity is aimed at building the capacity required for the manufacturing of dried glucose syrup, infant formula, dehydrated potato-based products, and maltodextrin.
January 2020	Merger & Acquisition	The fruit, starch, and sugar group AGRANA had expanded its distribution activities in its starch segment and acquired 100% of shares in the US distribution company Marroquin Organic International Inc. based in Santa Cruz (California). Marroquin Organic has 29 years of experience supplying organic and non-GMO ingredients and has grown to over USD 20 Million in annual revenue. Marroquin Organic International is a long-standing distribution partner of AGRANA Stärke-GmbH.

Product Offering

AGRANA Beteiligungs-AG
- Maltodextrin
- Global Glucose Market
- Potato Starch

Financial Performance

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About the Author

Wantstats Research Team

Wantstats' research desk profiles AGRANA Beteiligungs-AG as part of our ongoing coverage of the Food & Beverages sector, drawing on public company data, filings, and market intelligence.

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Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.

Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.

Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.

Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.

Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.

Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.

Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.

Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!

Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

AGRANA Beteiligungs-AG

Company Headquarters: Vienna, Austria Founded: 1988 Workforce: 8,375 Company Working: AGRANA Beteiligungs-AG (Agrana Beteiligungs) is one of the leading manufacturers of organic sugar and starch products in the European region. The company is also involved in the global sales of fruit-based products. It has production sites located in more than 55 sites across 25 countries comprising 5 plants in North America, 2 plants in South America, 4 plants in Africa, 6 plants in Asia, and the rest of the production facilities located in the European region. Production of starch-based products & saccharification products including glucose syrups is carried out in the production sites situated in European Countries. The fruit segment caters to the fruit preparations and juice concentrates ingredients used in the manufacturing of baked goods, frozen desserts, dairy, and other food service units. The starch segment comprises various starch products derived from potatoes, corn, and wheat. The segment serves a varied range of industries including food & beverage, cosmetics, textile, paper, and building materials. Saccharification products including glucose syrups and solids accounted for a share of 13% in the stretch segmental revenue. The sugar segment comprises sugar and sugar-based specialty products including molasses, beet pulp, etc.

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