Beatgrid Media B.V. Overview
1.1.1 Company Overview
Company Headquarter: The Netherlands
Founded: 2013
Workforce: ~50
Company Working: Beatgrid Media is a fast-growing start-up that offers breakthrough Single-source and passive TV-video-radio Ad & Audience measurement and data solutions. Finally, single-source, cross-platform TV and radio audience exposure & behavior data is now a long-awaited reality. Beatgrid Media has developed the industry's most advanced mobile passive ACR technology for passive cross-media audience measurement. Their mobile apps track exposure to ambient offline and online media, at scale. The company’s ACR tech is combined with Geo-fencing technology to measure footfall and deliver high-quality passive ad and audience behavior data. It enables enhanced context-based TV & radio targeting, digital (re) targeting and more accurately measures ad ROI, in a fragmented cross-platform media world. The company offers a much more rigorous dataset of TV and radio audiences and ad effectiveness than before. The company specializes in TV analytics, broadcast monitoring, automatic content recognition, real-time TV and radio audience data, passive audience measurement meter app, brand insights, and cross-media insights.
