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DEPUY SYNTHES

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DEPUY SYNTHES - Healthcare showcase

Year Founded & Workforce

1895

18,000 Employees

Industry

Healthcare

Services

ThoracolumbarSoft Tissue Reconstruction
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DEPUY SYNTHES Overview

Company Headquarters: Massachusetts, US

Founded: 1895

Workforce: 18,000 +

Company Working: DePuy Synthes is a subsidiary of Johnson & Johnson Services, Inc. The company is involved in manufacturing and marketing of orthopedic and neurological devices. It operates through business segments including joint reconstruction, trauma, spine, sports medicine, neuro, cranio-maxillofacial, power tools, and biomaterials. Additionally, it is engaged in manufacturing of reconstruction solutions for hip, knee, and shoulder replacement and trauma devices for internal and external fixation, implants, and instruments. It is directly present in more than 60 countries and operates in all major markets.

Strategy

DePuy Synthes focuses on tapping emerging markets with the high potential to increase its geographical presence. Moreover, it aims to increase its focus on investments for further research and development for its future growth. It also focuses on the retention of customers from the emerging markets through strong collaborative activities and to comply with local regulations and business ethics.

Company Snapshot

$71,890M

Revenue

18,000

Employees

1895

Founded

Massachusetts, US

Headquarters

SWOT Analysis

Strengths

  • Strong distribution channel
  • Strong research & development
  • Wide product portfolio
  • Well renowned brand
  • Innovative products
  • Diverse portfolio
  • Strong brand name in the global market

Weaknesses

  • High dependence on matured markets
  • Dependence on third party litigations
  • Operational failures and issues related to quality
  • Ongoing lawsuits against the company

Opportunities

  • Expansion in small and mid-sized business markets
  • Mergers & acquisitions
  • Expanding the product portfolio according to the market
  • Mergers, acquisitions, and equity investments
  • Localizing value chain activities

Threats

  • Fluctuating exchange rate and changes in foreign market policies
  • Increasing number of players in the healthcare market
  • Changing competitive environment
  • Shortage of skilled people
  • Stringent government policies

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Key Developments

DateApproachDevelopment
September 2018ExpansionDePuy Synthes expanded the spine portfolio with the nerve assessment platform. This platform helps the users to identify and avoid complications related to nerves during spine surgery. Thus, with this expansion, the company aims to brace its position in the market.
January 2017AcquisitionThe company acquired the interventional spine expandable cage technology. This acquisition helped to accelerate the growth in the spine market.
October 2016LaunchThe company launched a portable spine imaging system. This launch helped to expand advanced visualization and access patient outcomes, eventually pushing the growth of the company in the thoracolumbar spine devices market.

Product Offering

  • DEPUY SYNTHES
    • Thoracolumbar
    • Soft Tissue Reconstruction

Financial Performance

Explore key financial metrics, segmented revenue, balance sheet health, and performance trends.

By Business Segment: Sales rose from USD 71,890 Mn in 2016 to USD 81,581 Mn in 2018.
DEPUY SYNTHES — By Business Segment
Series (USD Mn)201620172018
Sales71,89076,45081,581
R&D Expenses9,14310,59410,775

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